Barb Clapp Advertising & Marketing Acquires New Client, Parkway Hospitality Management

National Hospitality Management and Consulting Firm Signs On With Award-Winning Maryland Firm

Mar 07, 2011, 07:00 ET from Barb Clapp Advertising and Marketing, LLC

BALTIMORE, March 7, 2011 /PRNewswire/ -- Award-winning Lutherville agency, Barb Clapp Advertising & Marketing (BCAM), is pleased to announce the addition of a new client for the expanding firm. BCAM will provide Parkway Hospitality Management with public relations services on a regional and national level.

Parkway Hospitality Management will offer management services to a full spectrum of properties within the hospitality industry, but will specialize in the niche markets of third party ownership, distressed, foreclosed and bank owned properties, properties held by REITs (Real Estate Investment Trusts), and properties in receivership.

Parkway CEO, Michael Haynie, who has over 32 years of experience in executive level leadership positions with luxury hotels, recognized the need for his expertise in successful management of hotels and decided to open Parkway Hospitality Management to fill the void in these niche markets. During the recent economic downturn, Haynie recognized the need for a management company which specializes in managing distressed or foreclosed properties.

Parkway's vision is to be the premier hotel management company in the nation. Haynie has assembled a team of professionals with unmatched experience and expertise in Sales and Marketing, Accounting, Revenue Management, Operations, Food and Beverage, Human Resources and Training and Development. Parkway will serve its clients by stabilizing, optimizing and maximizing the performance of each asset managed by their top-notch team of financial and hospitality experts.

"There is no one I trust more to help us in this new venture than Barb and her team. Barb's stellar reputation and strong media relationships will provide Parkway with unprecedented exposure as we strive to become the premier hotel management company in the nation," said Haynie.

About Barb Clapp Advertising & Marketing, LLC:

Barb Clapp Advertising & Marketing is a full-service marketing agency whose expertise spans advertising media planning and buying, brand development, public relations, event planning, Web development, market research, marketing strategy and product launch, as well as creative development. BCAM is customer service driven and tailors individual programs to meet the needs of clients. Clients consist of local, regional, national and international organizations in sectors including non-profit, healthcare, government, education, hospitality and retail. Please visit for more information or contact Colleen Riopko at

SOURCE Barb Clapp Advertising and Marketing, LLC