NEW YORK, April 16, 2014 /PRNewswire/ -- Baristas Coffee Company, Inc. (OTCBB: BCCI) is a drive-thru coffee shop with 10 locations in Washington, Florida and Montana and Arizona. The company offers specialty coffees, blended teas, and other custom drinks. In addition, Baristas offers smoothies, fresh-baked pastries and other specialty items. Seasonally, Baristas adds beverages such as hot apple cider, hot chocolate, frozen coffees, and more. Another revenue stream is in promoting and selling Baristas merchandise; alluring calendars, mugs, t-shirts and hats. Baristas also markets its own brand of specialty Ice Cream Bars that are available throughout Manhattan in Supermarkets and at all Baristas locations.
In their media descriptions and on the company website BCCI states that it "employs and promotes attractive female Baristas trained to interact with the customer. All of our Baristas wear a variety of appealing costumed-themed attire, allowing for customers to enjoy a fun, creative, new, and intriguing experience every visit." A simple Google search of Barista Coffee will provide a wide array of photos featuring the company Baristas wearing costumes ranging from bikinis to lingerie.
BCCI is going on a campaign through national media to promote their brand and attract franchisees.
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