Bazooka Brands Unveils New, Out-Of-This-World Candy, Baby Bottle Pop® Twisters

The new chewy candy offers a flavor-packed multi-texture experience with three tasty layers in every bite.

NEW YORK, Feb. 19, 2025 /PRNewswire/ - Blast off into a galaxy of fun and flavor with Bazooka Brands' newest innovation: Baby Bottle Pop^® Twisters. The new multi-textured candy is designed to deliver a cosmic experience with three dimensions of flavor in every bite.

Baby Bottle Pop Twisters features a light and crunchy outer shell, a sweet and chewy center, and a pop of sour powder at the core, creating an out-of-this world sensorial experience. The new product is a twist on the iconic Baby Bottle Pop^®, taking inspiration from its signature bottle shape and its irresistible dipping powder to launch a delicious sweet and sour chewy candy.

Baby Bottle Pop Twisters invites fans to twist, flip and shake their way into every tasty bite. The unique baby bottle packaging features an easy-to-close lock top, making it perfect for life on the go. Baby Bottle Pop Twisters is available in four fan-favorite flavors: Strawberry, Blue Raspberry, Watermelon, and Berry Blast.

Adding to the excitement, NBA sensation Donovan "Spida" Mitchell, has joined the mission as the official ambassador. The self-proclaimed candy fanatic, NBA All-Star and celebrated shooting guard for the Cleveland Cavaliers, will take center stage as the star of the television commercial set to debut nationally this April.

"Baby Bottle Pop is one of the most iconic names in candy," said Erin Ludlow, Brand Manager, Bazooka Brands. "With Baby Bottle Pop Twisters, we're taking it to new heights, introducing fans to a completely reimagined candy experience with its groundbreaking 3-in-1 texture. We are so excited to kick off the stellar year-long campaign with Donovan and have him jump in on the silliness across social —stay tuned!"

Since launching in limited retail locations at the end of 2024, Baby Bottle Pop Twisters has been met with excitement from candy fans everywhere. Social buzz is soaring, with close to one million impressions, as consumers eagerly ask how they can get their hands on the new sweet treat! Baby Bottle Pop Twisters isn't just candy—it's a whole new adventure.

Baby Bottle Pop Twisters launched nationwide earlier this year. Consumers can find the candy at retailers across the U.S. including Walmart, Circle K, Walgreens and more.

For more information, visit www.babybottlepopcandy.com or follow Baby Bottle Pop at @babybottlepopcandy on TikTok and Instagram to join the adventure.

About Bazooka Brands:

Bazooka Brands produces such iconic, high-quality candy products such as Ring Pop®, Push Pop®, Baby Bottle Pop®, Juicy Drop® Pop, and of course, Bazooka® bubble gum. For additional information, visit  www.bazookacandybrands.com

SOURCE Bazooka Brands