Beacon Wellness Brands' plusOne Weighted Kegel Exerciser Launches in Walmart

Product Available in Walmart Stores and Walmart.com on April 5, 2025

BOSTON, April 22, 2025 /PRNewswire/ -- Beacon Wellness Brands ("Beacon"), a global designer, manufacturer and marketer of personal, beauty care and sexual wellness products, today announced the launch of the plusOne Weighted Kegel Exerciser in select Walmart stores and online at Walmart.com.

Designed with peri-menopausal women in mind, the Weighted Kegel Exerciser helps strengthen weakened pelvic muscles, which can contribute to frequent bathroom trips, urine leaks and lower back discomfort. According to the American Urogynecologic Society, approximately 62% of adult women in the U.S. experience some form of urinary incontinence, and 22% experience moderate or severe cases. With eight adjustable weight combinations, this beginner-friendly device offers a customized approach to improving pelvic strength, endurance and control over time.

"We created the plusOne Weighted Kegel Exerciser to give women a simple, effective tool to support pelvic health. Launching this product in Walmart affords accessibility so more women can access a solution that fits into their daily routine," added Maria Warrington, CEO, Beacon Wellness Brands.

The plusOne Weighted Kegel Exerciser, retailing for $19.93, is made from high-quality, body-safe silicone and features a tapered design for smooth insertion, a flexible tail for easy removal and a waterproof construction for use in the bath or shower. It comes with three interchangeable weights, a storage bag and a detailed instruction manual to guide users through a structured strengthening routine.

About Beacon Wellness Brands
Beacon Wellness Brands designs, develops, manufactures, and markets personal care (Palmperfect), beauty care (Plum Beauty), and sexual wellness devices and accessories (plusOne). The brand's goal is to democratize wellness for all by empowering consumers with accessible self-care. Its products are currently sold in over 25,000 retail locations nationwide, including Walmart, Target, CVS, Walgreens, Meijer, and Amazon, as well as online via its own website.

SOURCE Beacon Wellness Brands