Beados™ Scores Top Honor On Walmart's List Of Top Toys For Holidays

LOS ANGELES, Sept. 10, 2014 /PRNewswire/ -- Moose Toys™, one of the fastest growing toy companies in America, is helping kids create their own world – a Beados™ world. Beados, a popular craft activity line, features colorful beads that kids can use to make fun designs that magically come together with a spray of water. Since Moose Toys introduced Beados in June, the product has been in high demand, selling out in stores nationwide and online within days. To keep shelves stocked, Beados are being produced around the clock and expedited to retail partners.

The proof is in the playdate. In fact, the Beados Quick Dry Design Station was named in the 2014 Chosen by Kids Toy 20 Toy List released by Walmart today. For the second year, Walmart used real toy experts, gathering hundreds of kids aged 18 months to 12 years, and turned them loose on the hottest new toys for the holidays.

"We are thrilled that Walmart, and the real toy experts – kids – have chosen Beados as a top toy for the holidays. Today's kids love toys that inspire creativity and customization," said Paul Solomon, Co-CEO of Moose Toys. "Activity toys have been a hugely popular trend and we are happy that, this year, kids are picking Beados as their favorite."

Beados are sure to top kids' holiday wish lists this year, and parents will appreciate the play value offered, the imaginations being inspired and fine motor skills being developed - not to mention some nice quiet time. According to the Toy Industry Association, the arts and crafts toy category experienced 14% annual growth, the largest growth category, excluding youth electronics. 

"Craft activity toys continue to be a hot trend," said toy trend expert Elizabeth Werner. "They are especially relevant in our electronics-focused world, offering a way for kids to create something tangible from their imagination."

The Beados product line is widely available at major retailers including Walmart, Target, Toys "R" Us and Amazon. The line-up includes the Theme Refill Pack, Starter Pack, Activity Pack and the Quick Dry Design Station (detailed below), ranging from $7.99-$29.99.

BEADOS^™ QUICK DRY DESIGN STATION
The Beados^™ Quick Dry Design Station is the all-in-one kit for creating a whole world of Beados fun! 
The included 500 beads, two display trays, six design templates, spray bottle and quick dry fan give kids everything they need to create cute designs and dry them in half the time. Bead Pod storage makes organizing beads by color easy and clean up a breeze, while the included suction cups, display stand and connector give kids a way to play with and display their creations. Parents will love that this no-mess activity requires no heat or glue, and that it encourages creativity and the development of fine motor skills. MSRP: $19.99, for ages 4 years and up.

About Moose Toys
Moose Toys is an Australian company, with offices in Los Angeles, known for designing, developing and distributing toy and lifestyle products in over 85 countries for children of all ages and the young at heart. Moose has products in all toy categories, including collectibles, craft activities, vehicles, interactive pets and novelty items, and has brought joy to kids worldwide with successful products such as Mighty Beanz, Beados, Aqua Sand and The Trash Pack™, a line of garbage-inspired collectibles. In 2014, Moose introduced several new product lines for boys and girls, including Shopkins™, the grocery-themed collectibles, Little Live Pets, electronic pets that come to life in the palm of your hand, as well as expanding its Trash Pack, Glitzi Globes™ and The Ugglys™ lines. The Ugglys were named to the 2013 Toys"R"Us® "Fabulous 15" list, the Glitzi Globes Glitzi Showcase was named a 2013 TOTY finalist by the Toy Industry Association and most recently, the Beados Quick Dry Design Station was named to Walmart's 2014 Chosen by Kids Top 20 Toy List. Visit www.moosetoys.com for more information.

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Sheena Stephens | Katie Maloney 
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SOURCE Moose Toys