Beauty Art Make-up Competition

Mar 08, 2011, 07:00 ET from L'OREAL CANADA INC.

shu uemura is searching for the next big name in make-up artistry in North America.

Do you have what it takes to be part of the shu uemura team of make-up artists?

Find out and take part in the Beauty Art Make-up Competition.

To view the Social Media Release, click here:

MONTREAL, March 8 /PRNewswire/ - Mr. Shu Uemura, the legendary make-up artist and beauty pioneer, made history by introducing the first make-up competition in 1972. Today, the international competition continues to exhilarate, motivate and inspire participants to go beyond common techniques. We are proud to announce the 1st North American shu uemura Beauty Art Make-up Competition under the theme of Mystic Nature.

Starting March 8th, 2011, upcoming industry talent and aspiring make-up artists can register for a chance to participate in the competition. Amongst all applications received, a panel of judges will select 20 outstanding artists. They will take part in the 1st shu uemura North American Beauty Art Make-up Competition by completing 5 make-up challenges with videos posted on the shu uemura Facebook page at

The 20 candidates will have to create unique looks that will demonstrate their artistic talents and showcase their potential to be an exceptionally creative make-up artist. By voting for their favorite looks, Facebook fans will ultimately select their 5 favorite contestants.

On June 14th, 2011, the 5 selected finalists will have the chance to attend Luminato, Toronto Festival of Arts and Creativity, where they will complete the final make-up challenge during a live event in Toronto, Ontario. Only one lucky winner will be selected by a jury of industry professionals during the live event. The winner will become a member of the shu uemura make-up Artist team and will represent the brand in North America.

Visit for contest registration, rules and regulations


shu uemura is a division of L'Oréal Canada, a wholly-owned subsidiary of L'Oréal Group, the largest cosmetics company in the world. Headquartered in Montreal, L'Oréal Canada had sales of $858 million in 2010 and employs 1,200 people. The company's prestigious brand portfolio of over 25 brands encompasses all aspects of beauty. In Canada, shu uemura products are sold at make-up counters exclusively at Holt Renfrew. For a store location near you, visit For U.S residents, visit  

/NOTE TO EDITORS: Media Assets accompanying this story are available as follows: