Beer: Global Industry Guide

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Mar 19, 2012, 06:25 ET

NEW YORK, March 19, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Beer: Global Industry Guide

http://www.reportlinker.com/p0171894/Beer-Global-Industry-Guide.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Beer

Beer: Global Industry Guide is an essential resource for top-level data and analysis covering the Beer industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).

* Includes a five-year forecast of the industry

Highlights $494,777 million

In 2015, the global beer market is forecast to have a value of $523,579.6 million, an increase of 5.8% since 2010.

The global beer market grew by 1.3% in 2010 to reach a volume of 168,453.4 million liters.

In 2015, the global beer market is forecast to have a volume of 183,045.1 million liters, an increase of 8.7% since 2010.

Standard lager is the largest segment of the global beer market, accounting for 57.1% of the market's total value.

Europe accounts for 44.3% of the global beer market value.

Anheuser-Busch InBev is the leading player in the global beer market, generating a 20.1% share of the market's volume.

The global beer market is fairly fragmented, with the top three players holding 41.1% of the total market volume.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

TABLE OF CONTENTSEXECUTIVE SUMMARY 2INTRODUCTION 23What is this report about? 23Who is the target reader? 23Market definition 23GLOBAL BEER 24Market overview 24Market value 25Market volume 26Market segmentation I 27Market segmentation II 28Market share 29Five forces analysis 30Market distribution 37Market forecasts 38BEER IN ASIAPACIFIC 40Market overview 40Market value 41Market volume 42Market segmentation I 43Market segmentation II 44Market share 45Five forces analysis 46Market distribution 53Market forecasts 54BEER IN EUROPE 56Market overview 56Market value 57Market volume 58Market segmentation I 59Market segmentation II 60Market share 61Five forces analysis 62Market distribution 69Market forecasts 70BEER IN BELGIUM 72Market overview 72Market value 73Market volume 74Market segmentation I 75Market segmentation II 76Market share 77Five forces analysis 78Market distribution 85Market forecasts 86Macroeconomic indicators 88BEER IN CANADA 90Market overview 90Market value 91Market volume 92Market segmentation I 93Market segmentation II 94Market share 95Five forces analysis 96Market distribution 103Market forecasts 104Macroeconomic indicators 106BEER IN CHINA 108Market overview 108Market value 109Market volume 110Market segmentation I 111Market segmentation II 112Market share 113Five forces analysis 114Market distribution 121Market forecasts 122Macroeconomic indicators 124BEER IN FRANCE 126Market overview 126Market value 127Market volume 128Market segmentation I 129Market segmentation II 130Market share 131Five forces analysis 132Market distribution 139Market forecasts 140Macroeconomic indicators 142BEER IN GERMANY 144Market overview 144Market value 145Market volume 146Market segmentation I 147Market segmentation II 148Market share 149Five forces analysis 150Market distribution 157Market forecasts 158Macroeconomic indicators 160BEER IN ITALY 162Market overview 162Market value 163Market volume 164Market segmentation I 165Market segmentation II 166Market share 167Five forces analysis 168Market distribution 175Market forecasts 176Macroeconomic indicators 178BEER IN JAPAN 180Market overview 180Market value 181Market volume 182Market segmentation I 183Market segmentation II 184Market share 185Five forces analysis 186Market distribution 193Market forecasts 194Macroeconomic indicators 196BEER IN THE NETHERLANDS 198Market overview 198Market value 199Market volume 200Market segmentation I 201Market segmentation II 202Market share 203Five forces analysis 204Market distribution 211Market forecasts 212Macroeconomic indicators 214BEER IN SPAIN 216Market overview 216Market value 217Market volume 218Market segmentation I 219Market segmentation II 220Market share 221Five forces analysis 222Market distribution 229Market forecasts 230Macroeconomic indicators 232BEER IN THE UNITED KINGDOM 234Market overview 234Market value 235Market volume 236Market segmentation I 237Market segmentation II 238Market share 239Five forces analysis 240Market distribution 247Market forecasts 248Macroeconomic indicators 250BEER IN THE UNITED STATES 252Market overview 252Market value 253Market volume 254Market segmentation I 255Market segmentation II 256Market share 257Five forces analysis 258Market distribution 265Market forecasts 266Macroeconomic indicators 268COMPANY PROFILES 270Anheuser-Busch InBev 270SABMiller 274Heineken N.V. 278APPENDIX 283Data Research Methodology 283About Datamonitor 284Disclaimer 284

LIST OF TABLES

Table 1: Global beer market value: $ million, 2006–10(e) 25

Table 2: Global beer market volume: million liters, 2006–10(e) 26

Table 3: Global beer Market segmentation I:% share, by value, 2010(e) 27

Table 4: Global beer Market segmentation II: % share, by value, 2010(e) 28

Table 5: Global beer market share: % share, by volume, 2010(e) 29

Table 6: Global beer market distribution: % share, by volume, 2010(e) 37

Table 7: Global beer market value forecast: $ million, 2010–15 38

Table 8: Global beer market volume forecast: million liters, 2010–15 39

Table 9: Asia-Pacific beer market value: $ million, 2006–10(e) 41

Table 10: Asia–Pacific beer market volume: million liters, 2006–10(e) 42

Table 11: Asia-Pacific beer Market segmentation I:% share, by value, 2010(e) 43

Table 12: Asia-Pacific beer Market segmentation II: % share, by value, 2010(e) 44

Table 13: Asia-Pacific beer market share: % share, by volume, 2010(e) 45

Table 14: Asia-Pacific beer market distribution: % share, by volume, 2010(e) 53

Table 15: Asia-Pacific beer market value forecast: $ million, 2010–15 54

Table 16: Asia–Pacific beer market volume forecast: million liters, 2010–15 55

Table 17: Europe beer market value: $ million, 2006–10(e) 57

Table 18: Europe beer market volume: million liters, 2006–10(e) 58

Table 19: Europe beer Market segmentation I:% share, by value, 2010(e) 59

Table 20: Europe beer Market segmentation II: % share, by value, 2010(e) 60

Table 21: Europe beer market share: % share, by volume, 2010(e) 61

Table 22: Europe beer market distribution: % share, by volume, 2010(e) 69

Table 23: Europe beer market value forecast: $ million, 2010–15 70

Table 24: Europe beer market volume forecast: million liters, 2010–15 71

Table 25: Belgium beer market value: $ million, 2006–10(e) 73

Table 26: Belgium beer market volume: million liters, 2006–10(e) 74

Table 27: Belgium beer Market segmentation I:% share, by value, 2010(e) 75

Table 28: Belgium beer Market segmentation II: % share, by value, 2010(e) 76

Table 29: Belgium beer market share: % share, by volume, 2010(e) 77

Table 30: Belgium beer market distribution: % share, by volume, 2010(e) 85

Table 31: Belgium beer market value forecast: $ million, 2010–15 86

Table 32: Belgium beer market volume forecast: million liters, 2010–15 87

Table 33: Belgium size of population (million), 2006–10 88

Table 34: Belgium gdp (constant 2000 prices, $ billion), 2006–10 88

Table 35: Belgium gdp (current prices, $ billion), 2006–10 88

Table 36: Belgium inflation, 2006–10 89

Table 37: Belgium consumer price index (absolute), 2006–10 89

Table 38: Belgium exchange rate, 2006–10 89

Table 39: Canada beer market value: $ million, 2006–10(e) 91

Table 40: Canada beer market volume: million liters, 2006–10(e) 92

Table 41: Canada beer Market segmentation I:% share, by value, 2010(e) 93

Table 42: Canada beer Market segmentation II: % share, by value, 2010(e) 94

Table 43: Canada beer market share: % share, by volume, 2010(e) 95

Table 44: Canada beer market distribution: % share, by volume, 2010(e) 103

Table 45: Canada beer market value forecast: $ million, 2010–15 104

Table 46: Canada beer market volume forecast: million liters, 2010–15 105

Table 47: Canada size of population (million), 2006–10 106

Table 48: Canada gdp (constant 2000 prices, $ billion), 2006–10 106

Table 49: Canada gdp (current prices, $ billion), 2006–10 106

Table 50: Canada inflation, 2006–10 107

Table 51: Canada consumer price index (absolute), 2006–10 107

Table 52: Canada exchange rate, 2006–10 107

Table 53: China beer market value: $ million, 2006–10(e) 109

Table 54: China beer market volume: million liters, 2006–10(e) 110

Table 55: China beer Market segmentation I:% share, by value, 2010(e) 111

Table 56: China beer Market segmentation II: % share, by value, 2010(e) 112

Table 57: China beer market share: % share, by volume, 2010(e) 113

Table 58: China beer market distribution: % share, by volume, 2010(e) 121

Table 59: China beer market value forecast: $ million, 2010–15 122

Table 60: China beer market volume forecast: million liters, 2010–15 123

Table 61: China size of population (million), 2006–10 124

Table 62: China gdp (constant 2000 prices, $ billion), 2006–10 124

Table 63: China gdp (current prices, $ billion), 2006–10 124

Table 64: China inflation, 2006–10 125

Table 65: China consumer price index (absolute), 2006–10 125

Table 66: China exchange rate, 2006–10 125

Table 67: France beer market value: $ million, 2006–10(e) 127

Table 68: France beer market volume: million liters, 2006–10(e) 128

Table 69: France beer Market segmentation I:% share, by value, 2010(e) 129

Table 70: France beer Market segmentation II: % share, by value, 2010(e) 130

Table 71: France beer market share: % share, by volume, 2010(e) 131

Table 72: France beer market distribution: % share, by volume, 2010(e) 139

Table 73: France beer market value forecast: $ million, 2010–15 140

Table 74: France beer market volume forecast: million liters, 2010–15 141

Table 75: France size of population (million), 2006–10 142

Table 76: France gdp (constant 2000 prices, $ billion), 2006–10 142

Table 77: France gdp (current prices, $ billion), 2006–10 142

Table 78: France inflation, 2006–10 143

Table 79: France consumer price index (absolute), 2006–10 143

Table 80: France exchange rate, 2006–10 143

Table 81: Germany beer market value: $ million, 2006–10(e) 145

Table 82: Germany beer market volume: million liters, 2006–10(e) 146

Table 83: Germany beer Market segmentation I:% share, by value, 2010(e) 147

Table 84: Germany beer Market segmentation II: % share, by value, 2010(e) 148

Table 85: Germany beer market share: % share, by volume, 2010(e) 149

Table 86: Germany beer market distribution: % share, by volume, 2010(e) 157

Table 87: Germany beer market value forecast: $ million, 2010–15 158

Table 88: Germany beer market volume forecast: million liters, 2010–15 159

Table 89: Germany size of population (million), 2006–10 160

Table 90: Germany gdp (constant 2000 prices, $ billion), 2006–10 160

Table 91: Germany gdp (current prices, $ billion), 2006–10 160

Table 92: Germany inflation, 2006–10 161

Table 93: Germany consumer price index (absolute), 2006–10 161

Table 94: Germany exchange rate, 2006–10 161

Table 95: Italy beer market value: $ million, 2006–10(e) 163

Table 96: Italy beer market volume: million liters, 2006–10(e) 164

Table 97: Italy beer Market segmentation I:% share, by value, 2010(e) 165

Table 98: Italy beer Market segmentation II: % share, by value, 2010(e) 166

Table 99: Italy beer market share: % share, by volume, 2010(e) 167

Table 100: Italy beer market distribution: % share, by volume, 2010(e) 175

Table 101: Italy beer market value forecast: $ million, 2010–15 176

Table 102: Italy beer market volume forecast: million liters, 2010–15 177

Table 103: Italy size of population (million), 2006–10 178

Table 104: Italy gdp (constant 2000 prices, $ billion), 2006–10 178

Table 105: Italy gdp (current prices, $ billion), 2006–10 178

Table 106: Italy inflation, 2006–10 179

Table 107: Italy consumer price index (absolute), 2006–10 179

Table 108: Italy exchange rate, 2006–10 179

Table 109: Japan beer market value: $ million, 2006–10(e) 181

Table 110: Japan beer market volume: million liters, 2006–10(e) 182

Table 111: Japan beer Market segmentation I:% share, by value, 2010(e) 183

Table 112: Japan beer Market segmentation II: % share, by value, 2010(e) 184

Table 113: Japan beer market share: % share, by volume, 2010(e) 185

Table 114: Japan beer market distribution: % share, by volume, 2010(e) 193

Table 115: Japan beer market value forecast: $ million, 2010–15 194

Table 116: Japan beer market volume forecast: million liters, 2010–15 195

Table 117: Japan size of population (million), 2006–10 196

Table 118: Japan gdp (constant 2000 prices, $ billion), 2006–10 196

Table 119: Japan gdp (current prices, $ billion), 2006–10 196

Table 120: Japan inflation, 2006–10 197

Table 121: Japan consumer price index (absolute), 2006–10 197

Table 122: Japan exchange rate, 2006–10 197

Table 123: Netherlands beer market value: $ million, 2006–10(e) 199

Table 124: Netherlands beer market volume: million liters, 2006–10(e) 200

Table 125: Netherlands beer Market segmentation I:% share, by value, 2010(e) 201

Table 126: Netherlands beer Market segmentation II: % share, by value, 2010(e) 202

Table 127: Netherlands beer market share: % share, by volume, 2010(e) 203

Table 128: Netherlands beer market distribution: % share, by volume, 2010(e) 211

Table 129: Netherlands beer market value forecast: $ million, 2010–15 212

Table 130: Netherlands beer market volume forecast: million liters, 2010–15 213

Table 131: Netherlands size of population (million), 2006–10 214

Table 132: Netherlands gdp (constant 2000 prices, $ billion), 2006–10 214

Table 133: Netherlands gdp (current prices, $ billion), 2006–10 214

Table 134: Netherlands inflation, 2006–10 215

Table 135: Netherlands consumer price index (absolute), 2006–10 215

Table 136: Netherlands exchange rate, 2006–10 215

Table 137: Spain beer market value: $ million, 2006–10(e) 217

Table 138: Spain beer market volume: million liters, 2006–10(e) 218

Table 139: Spain beer Market segmentation I:% share, by value, 2010(e) 219

Table 140: Spain beer Market segmentation II: % share, by value, 2010(e) 220

Table 141: Spain beer market share: % share, by volume, 2010(e) 221

Table 142: Spain beer market distribution: % share, by volume, 2010(e) 229

Table 143: Spain beer market value forecast: $ million, 2010–15 230

Table 144: Spain beer market volume forecast: million liters, 2010–15 231

Table 145: Spain size of population (million), 2006–10 232

Table 146: Spain gdp (constant 2000 prices, $ billion), 2006–10 232

Table 147: Spain gdp (current prices, $ billion), 2006–10 232

Table 148: Spain inflation, 2006–10 233

Table 149: Spain consumer price index (absolute), 2006–10 233

Table 150: Spain exchange rate, 2006–10 233

Table 151: United Kingdom beer market value: $ million, 2006–10(e) 235

Table 152: United Kingdom beer market volume: million liters, 2006–10(e) 236

Table 153: United Kingdom beer Market segmentation I:% share, by value, 2010(e) 237

Table 154: United Kingdom beer Market segmentation II: % share, by value, 2010(e) 238

Table 155: United Kingdom beer market share: % share, by volume, 2010(e) 239

Table 156: United Kingdom beer market distribution: % share, by volume, 2010(e) 247

Table 157: United Kingdom beer market value forecast: $ million, 2010–15 248

Table 158: United Kingdom beer market volume forecast: million liters, 2010–15 249

Table 159: United Kingdom size of population (million), 2006–10 250

Table 160: United Kingdom gdp (constant 2000 prices, $ billion), 2006–10 250

Table 161: United Kingdom gdp (current prices, $ billion), 2006–10 250

Table 162: United Kingdom inflation, 2006–10 251

Table 163: United Kingdom consumer price index (absolute), 2006–10 251

Table 164: United Kingdom exchange rate, 2006–10 251

Table 165: United States beer market value: $ million, 2006–10(e) 253

Table 166: United States beer market volume: million liters, 2006–10(e) 254

Table 167: United States beer Market segmentation I:% share, by value, 2010(e) 255

Table 168: United States beer Market segmentation II: % share, by value, 2010(e) 256

Table 169: United States beer market share: % share, by volume, 2010(e) 257

Table 170: United States beer market distribution: % share, by volume, 2010(e) 265

Table 171: United States beer market value forecast: $ million, 2010–15 266

Table 172: United States beer market volume forecast: million liters, 2010–15 267

Table 173: United States size of population (million), 2006–10 268

Table 174: United States gdp (constant 2000 prices, $ billion), 2006–10 268

Table 175: United States gdp (current prices, $ billion), 2006–10 268

Table 176: United States inflation, 2006–10 269

Table 177: United States consumer price index (absolute), 2006–10 269

Table 178: United States exchange rate, 2006–10 269

Table 179: Anheuser-Busch InBev: key facts 270

Table 180: Anheuser-Busch InBev: key financials ($) 272

Table 181: Anheuser-Busch InBev: key financial ratios 272

Table 182: SABMiller: key facts 274

Table 183: SABMiller: key financials ($) 276

Table 184: SABMiller: key financial ratios 276

Table 185: Heineken N.V.: key facts 278

Table 186: Heineken N.V.: key financials ($) 280

Table 187: Heineken N.V.: key financials (€) 280

Table 188: Heineken N.V.: key financial ratios 280

LIST OF FIGURESFigure 1: Global beer market value: $ million, 2006–10(e) 25Figure 2: Global beer market volume: million liters, 2006–10(e) 26Figure 3: Global beer Market segmentation I:% share, by value, 2010(e) 27Figure 4: Global beer Market segmentation II: % share, by value, 2010(e) 28Figure 5: Global beer market share: % share, by volume, 2010(e) 29Figure 6: Forces driving competition in the global beer market, 2010 30Figure 7: Drivers of buyer power in the global beer market, 2010 32Figure 8: Drivers of supplier power in the global beer market, 2010 33Figure 9: Factors influencing the likelihood of new entrants in the global beer market, 2010 34Figure 10: Factors influencing the threat of substitutes in the global beer market, 2010 35Figure 11: Drivers of degree of rivalry in the global beer market, 2010 36Figure 12: Global beer market distribution: % share, by volume, 2010(e) 37Figure 13: Global beer market value forecast: $ million, 2010–15 38Figure 14: Global beer market volume forecast: million liters, 2010–15 39Figure 15: Asia-Pacific beer market value: $ million, 2006–10(e) 41Figure 16: Asia–Pacific beer market volume: million liters, 2006–10(e) 42Figure 17: Asia-Pacific beer Market segmentation I:% share, by value, 2010(e) 43Figure 18: Asia-Pacific beer Market segmentation II: % share, by value, 2010(e) 44Figure 19: Asia-Pacific beer market share: % share, by volume, 2010(e) 45Figure 20: Forces driving competition in the beer market in Asia-Pacific, 2010 46Figure 21: Drivers of buyer power in the beer market in Asia-Pacific, 2010 48Figure 22: Drivers of supplier power in the beer market in Asia-Pacific, 2010 49Figure 23: Factors influencing the likelihood of new entrants in the beer market in Asia-Pacific, 2010 50Figure 24: Factors influencing the threat of substitutes in the beer market in Asia-Pacific, 2010 51Figure 25: Drivers of degree of rivalry in the beer market in Asia-Pacific, 2010 52Figure 26: Asia-Pacific beer market distribution: % share, by volume, 2010(e) 53Figure 27: Asia-Pacific beer market value forecast: $ million, 2010–15 54Figure 28: Asia–Pacific beer market volume forecast: million liters, 2010–15 55Figure 29: Europe beer market value: $ million, 2006–10(e) 57Figure 30: Europe beer market volume: million liters, 2006–10(e) 58Figure 31: Europe beer Market segmentation I:% share, by value, 2010(e) 59Figure 32: Europe beer Market segmentation II: % share, by value, 2010(e) 60Figure 33: Europe beer market share: % share, by volume, 2010(e) 61Figure 34: Forces driving competition in the beer market in Europe, 2010 62Figure 35: Drivers of buyer power in the beer market in Europe, 2010 64Figure 36: Drivers of supplier power in the beer market in Europe, 2010 65Figure 37: Factors influencing the likelihood of new entrants in the beer market in Europe, 2010 66Figure 38: Factors influencing the threat of substitutes in the beer market in Europe, 2010 67Figure 39: Drivers of degree of rivalry in the beer market in Europe, 2010 68Figure 40: Europe beer market distribution: % share, by volume, 2010(e) 69Figure 41: Europe beer market value forecast: $ million, 2010–15 70Figure 42: Europe beer market volume forecast: million liters, 2010–15 71Figure 43: Belgium beer market value: $ million, 2006–10(e) 73Figure 44: Belgium beer market volume: million liters, 2006–10(e) 74Figure 45: Belgium beer Market segmentation I:% share, by value, 2010(e) 75Figure 46: Belgium beer Market segmentation II: % share, by value, 2010(e) 76Figure 47: Belgium beer market share: % share, by volume, 2010(e) 77Figure 48: Forces driving competition in the beer market in Belgium, 2010 78Figure 49: Drivers of buyer power in the beer market in Belgium, 2010 80Figure 50: Drivers of supplier power in the beer market in Belgium, 2010 81Figure 51: Factors influencing the likelihood of new entrants in the beer market in Belgium, 2010 82Figure 52: Factors influencing the threat of substitutes in the beer market in Belgium, 2010 83Figure 53: Drivers of degree of rivalry in the beer market in Belgium, 2010 84Figure 54: Belgium beer market distribution: % share, by volume, 2010(e) 85Figure 55: Belgium beer market value forecast: $ million, 2010–15 86Figure 56: Belgium beer market volume forecast: million liters, 2010–15 87Figure 57: Canada beer market value: $ million, 2006–10(e) 91Figure 58: Canada beer market volume: million liters, 2006–10(e) 92Figure 59: Canada beer Market segmentation I:% share, by value, 2010(e) 93Figure 60: Canada beer Market segmentation II: % share, by value, 2010(e) 94Figure 61: Canada beer market share: % share, by volume, 2010(e) 95Figure 62: Forces driving competition in the beer market in Canada, 2010 96Figure 63: Drivers of buyer power in the beer market in Canada, 2010 98Figure 64: Drivers of supplier power in the beer market in Canada, 2010 99Figure 65: Factors influencing the likelihood of new entrants in the beer market in Canada, 2010 100Figure 66: Factors influencing the threat of substitutes in the beer market in Canada, 2010 101Figure 67: Drivers of degree of rivalry in the beer market in Canada, 2010 102Figure 68: Canada beer market distribution: % share, by volume, 2010(e) 103Figure 69: Canada beer market value forecast: $ million, 2010–15 104Figure 70: Canada beer market volume forecast: million liters, 2010–15 105Figure 71: China beer market value: $ million, 2006–10(e) 109Figure 72: China beer market volume: million liters, 2006–10(e) 110Figure 73: China beer Market segmentation I:% share, by value, 2010(e) 111Figure 74: China beer Market segmentation II: % share, by value, 2010(e) 112Figure 75: China beer market share: % share, by volume, 2010(e) 113Figure 76: Forces driving competition in the beer market in China, 2010 114Figure 77: Drivers of buyer power in the beer market in China, 2010 116Figure 78: Drivers of supplier power in the beer market in China, 2010 117Figure 79: Factors influencing the likelihood of new entrants in the beer market in China, 2010 118Figure 80: Factors influencing the threat of substitutes in the beer market in China, 2010 119Figure 81: Drivers of degree of rivalry in the beer market in China, 2010 120Figure 82: China beer market distribution: % share, by volume, 2010(e) 121Figure 83: China beer market value forecast: $ million, 2010–15 122Figure 84: China beer market volume forecast: million liters, 2010–15 123Figure 85: France beer market value: $ million, 2006–10(e) 127Figure 86: France beer market volume: million liters, 2006–10(e) 128Figure 87: France beer Market segmentation I:% share, by value, 2010(e) 129Figure 88: France beer Market segmentation II: % share, by value, 2010(e) 130Figure 89: France beer market share: % share, by volume, 2010(e) 131Figure 90: Forces driving competition in the beer market in France, 2010 132Figure 91: Drivers of buyer power in the beer market in France, 2010 134Figure 92: Drivers of supplier power in the beer market in France, 2010 135Figure 93: Factors influencing the likelihood of new entrants in the beer market in France, 2010 136Figure 94: Factors influencing the threat of substitutes in the beer market in France, 2010 137Figure 95: Drivers of degree of rivalry in the beer market in France, 2010 138Figure 96: France beer market distribution: % share, by volume, 2010(e) 139Figure 97: France beer market value forecast: $ million, 2010–15 140Figure 98: France beer market volume forecast: million liters, 2010–15 141Figure 99: Germany beer market value: $ million, 2006–10(e) 145Figure 100: Germany beer market volume: million liters, 2006–10(e) 146Figure 101: Germany beer Market segmentation I:% share, by value, 2010(e) 147Figure 102: Germany beer Market segmentation II: % share, by value, 2010(e) 148Figure 103: Germany beer market share: % share, by volume, 2010(e) 149Figure 104: Forces driving competition in the beer market in Germany, 2010 150Figure 105: Drivers of buyer power in the beer market in Germany, 2010 152Figure 106: Drivers of supplier power in the beer market in Germany, 2010 153Figure 107: Factors influencing the likelihood of new entrants in the beer market in Germany, 2010 154Figure 108: Factors influencing the threat of substitutes in the beer market in Germany, 2010 155Figure 109: Drivers of degree of rivalry in the beer market in Germany, 2010 156Figure 110: Germany beer market distribution: % share, by volume, 2010(e) 157Figure 111: Germany beer market value forecast: $ million, 2010–15 158Figure 112: Germany beer market volume forecast: million liters, 2010–15 159Figure 113: Italy beer market value: $ million, 2006–10(e) 163Figure 114: Italy beer market volume: million liters, 2006–10(e) 164Figure 115: Italy beer Market segmentation I:% share, by value, 2010(e) 165Figure 116: Italy beer Market segmentation II: % share, by value, 2010(e) 166Figure 117: Italy beer market share: % share, by volume, 2010(e) 167Figure 118: Forces driving competition in the beer market in Italy, 2010 168Figure 119: Drivers of buyer power in the beer market in Italy, 2010 170Figure 120: Drivers of supplier power in the beer market in Italy, 2010 171Figure 121: Factors influencing the likelihood of new entrants in the beer market in Italy, 2010 172Figure 122: Factors influencing the threat of substitutes in the beer market in Italy, 2010 173Figure 123: Drivers of degree of rivalry in the beer market in Italy, 2010 174Figure 124: Italy beer market distribution: % share, by volume, 2010(e) 175Figure 125: Italy beer market value forecast: $ million, 2010–15 176Figure 126: Italy beer market volume forecast: million liters, 2010–15 177Figure 127: Japan beer market value: $ million, 2006–10(e) 181Figure 128: Japan beer market volume: million liters, 2006–10(e) 182Figure 129: Japan beer Market segmentation I:% share, by value, 2010(e) 183Figure 130: Japan beer Market segmentation II: % share, by value, 2010(e) 184Figure 131: Japan beer market share: % share, by volume, 2010(e) 185Figure 132: Forces driving competition in the beer market in Japan, 2010 186Figure 133: Drivers of buyer power in the beer market in Japan, 2010 188Figure 134: Drivers of supplier power in the beer market in Japan, 2010 189Figure 135: Factors influencing the likelihood of new entrants in the beer market in Japan, 2010 190Figure 136: Factors influencing the threat of substitutes in the beer market in Japan, 2010 191Figure 137: Drivers of degree of rivalry in the beer market in Japan, 2010 192Figure 138: Japan beer market distribution: % share, by volume, 2010(e) 193Figure 139: Japan beer market value forecast: $ million, 2010–15 194Figure 140: Japan beer market volume forecast: million liters, 2010–15 195Figure 141: Netherlands beer market value: $ million, 2006–10(e) 199Figure 142: Netherlands beer market volume: million liters, 2006–10(e) 200Figure 143: Netherlands beer Market segmentation I:% share, by value, 2010(e) 201Figure 144: Netherlands beer Market segmentation II: % share, by value, 2010(e) 202Figure 145: Netherlands beer market share: % share, by volume, 2010(e) 203Figure 146: Forces driving competition in the beer market in the Netherlands, 2010 204Figure 147: Drivers of buyer power in the beer market in the Netherlands, 2010 206Figure 148: Drivers of supplier power in the beer market in the Netherlands, 2010 207Figure 149: Factors influencing the likelihood of new entrants in the beer market in the Netherlands, 2010 208Figure 150: Factors influencing the threat of substitutes in the beer market in the Netherlands, 2010 209Figure 151: Drivers of degree of rivalry in the beer market in the Netherlands, 2010 210Figure 152: Netherlands beer market distribution: % share, by volume, 2010(e) 211Figure 153: Netherlands beer market value forecast: $ million, 2010–15 212Figure 154: Netherlands beer market volume forecast: million liters, 2010–15 213Figure 155: Spain beer market value: $ million, 2006–10(e) 217Figure 156: Spain beer market volume: million liters, 2006–10(e) 218Figure 157: Spain beer Market segmentation I:% share, by value, 2010(e) 219Figure 158: Spain beer Market segmentation II: % share, by value, 2010(e) 220Figure 159: Spain beer market share: % share, by volume, 2010(e) 221Figure 160: Forces driving competition in the beer market in Spain, 2010 222Figure 161: Drivers of buyer power in the beer market in Spain, 2010 224Figure 162: Drivers of supplier power in the beer market in Spain, 2010 225Figure 163: Factors influencing the likelihood of new entrants in the beer market in Spain, 2010 226Figure 164: Factors influencing the threat of substitutes in the beer market in Spain, 2010 227Figure 165: Drivers of degree of rivalry in the beer market in Spain, 2010 228Figure 166: Spain beer market distribution: % share, by volume, 2010(e) 229Figure 167: Spain beer market value forecast: $ million, 2010–15 230Figure 168: Spain beer market volume forecast: million liters, 2010–15 231Figure 169: United Kingdom beer market value: $ million, 2006–10(e) 235Figure 170: United Kingdom beer market volume: million liters, 2006–10(e) 236Figure 171: United Kingdom beer Market segmentation I:% share, by value, 2010(e) 237Figure 172: United Kingdom beer Market segmentation II: % share, by value, 2010(e) 238Figure 173: United Kingdom beer market share: % share, by volume, 2010(e) 239Figure 174: Forces driving competition in the beer market in the United Kingdom, 2010 240Figure 175: Drivers of buyer power in the beer market in the United Kingdom, 2010 242Figure 176: Drivers of supplier power in the beer market in the United Kingdom, 2010 243Figure 177: Factors influencing the likelihood of new entrants in the beer market in the United Kingdom, 2010 244Figure 178: Factors influencing the threat of substitutes in the beer market in the United Kingdom, 2010 245Figure 179: Drivers of degree of rivalry in the beer market in the United Kingdom, 2010 246Figure 180: United Kingdom beer market distribution: % share, by volume, 2010(e) 247Figure 181: United Kingdom beer market value forecast: $ million, 2010–15 248Figure 182: United Kingdom beer market volume forecast: million liters, 2010–15 249Figure 183: United States beer market value: $ million, 2006–10(e) 253Figure 184: United States beer market volume: million liters, 2006–10(e) 254Figure 185: United States beer Market segmentation I:% share, by value, 2010(e) 255Figure 186: United States beer Market segmentation II: % share, by value, 2010(e) 256Figure 187: United States beer market share: % share, by volume, 2010(e) 257Figure 188: Forces driving competition in the beer market in the United States, 2010 258Figure 189: Drivers of buyer power in the beer market in the United States, 2010 260Figure 190: Drivers of supplier power in the beer market in the United States, 2010 261Figure 191: Factors influencing the likelihood of new entrants in the beer market in the United States, 2010 262Figure 192: Factors influencing the threat of substitutes in the beer market in the United States, 2010 263Figure 193: Drivers of degree of rivalry in the beer market in the United States, 2010 264Figure 194: United States beer market distribution: % share, by volume, 2010(e) 265Figure 195: United States beer market value forecast: $ million, 2010–15 266Figure 196: United States beer market volume forecast: million liters, 2010–15 267Figure 197: Anheuser-Busch InBev: revenues & profitability 273Figure 198: Anheuser-Busch InBev: assets & liabilities 273Figure 199: SABMiller: revenues & profitability 277Figure 200: SABMiller: assets & liabilities 277Figure 201: Heineken N.V.: revenues & profitability 281Figure 202: Heineken N.V.: assets & liabilities 282