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Behind the Wheel : CNH Industrial s'associe au Royal College of Art dans le cadre d'un concours de design innovant et respectueux de l'environnement
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CNH Industrial N.V.

Oct 18, 2017, 06:41 ET

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Jetez un œil aux idées gagnantes en matière de design industriel que l'on doit aux jeunes talents de demain dans le dernier webisode de « Behind the Wheel » de CNH Industrial. Suivez l'épisode en ligne : cnhindustrial.com/behindthewheel

LONDRES, 18 octobre 2017 /PRNewswire/ -- De l'aéroglisseur de sauvetage au véhicule conçu pour s'attaquer aux saisons sèches et humides, les élèves des programmes de design des véhicules et de conception des services du Royal College of Art (RCA) se sont montrés sous leur meilleur jour en participant au concours lancé par CNH Industrial.

Le dernier webisode Behind the Wheel de CNH Industrial présente le fruit d'un concours organisé conjointement par l'entreprise et par le RCA, la principale université de troisième cycle pour les arts et le design. Le concours avait pour but de développer un concept qui rencontrerait un franc succès dans des environnements où les capitaux, les revenus et les compétences sont faibles grâce à la simplicité de production, de la maintenance à faibles coûts et de l'utilisation locale respectueuse de l'environnement.

Écoutez les élèves présenter eux-mêmes leurs projets lauréats et la façon dont ils ont été mis au défi de développer des produits et des services industriels innovants répondant aux besoins locaux et à l'infrastructure existante des pays en développement.

Regardez le webisode sur: cnhindustrial.com/behindthewheel

CNH Industrial entretient des relations durables avec des universités de design, dont le RCA, Domus Academy et l'École de design Nantes Atlantique afin de promouvoir la collaboration avec les designers d'aujourd'hui et d'encourager ceux de demain.

CNH Industrial N.V. (NYSE : CNHI /MI : CNHI), est un leader mondial dans le secteur des biens d'équipement qui dispose d'une expérience industrielle reconnue, d'une large gamme de produits et qui est présent dans le monde entier. Chacune des marques individuelles détenues par l'entreprise représente un acteur majeur au niveau international dans son secteur industriel spécifique : Case IH, New Holland Agriculture et Steyr pour les tracteurs et les équipements agricoles, Case et New Holland Construction pour les engins de terrassement, Iveco pour les véhicules commerciaux, Iveco Bus et Heuliez Bus pour les autobus et les autocars, Iveco Astra pour les véhicules d'entretien de carrières et de construction, Magirus pour les véhicules de pompiers, Iveco Defence Vehicles pour la défense et la protection civile, et FPT Industrial pour les moteurs et les transmissions. Vous pouvez trouver des informations supplémentaires sur le site de l'entreprise : www.cnhindustrial.com

Pour recevoir les dernières nouvelles de CNH Industrial, inscrivez-vous à la Newsroom : bit.ly/media-cnhindustrial-subscribe

Contact Presse:


Lydie Le Corre

Corporate Communications - France

CNH Industrial    

Tel: +33 47 279 667 4

Email: [email protected]


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