BELLA Introduces The NutriPro Cold Press Juicer

BELLA NutriPro's Technology Provides More Juice, More Nutrients and Great Taste!

Jan 23, 2013, 11:11 ET from BELLA NutriPro

NEW YORK, Jan. 23, 2013 /PRNewswire/ -- BELLA – the industry leader in treatmakers, specialty baking and entertaining appliances - announces the launch of BELLA NutriPro.  Unlike traditional juicers with fast spinning blades, the state-of-the-art cold press juicer operates using a chewing (mastication) method to produce high-quality fruit and vegetable juices.


BELLA NutriPro's cold press technology eliminates the typical fast spinning blades that cut and tear open the cell walls of fruits and vegetables, creating oxidation and reducing nutrients.  Instead, a single screw first crushes then compresses and squeezes out the juice, wasting less of the nutritious pulp, providing more juice and nutrients than traditional juicers.  The BELLA NutriPro is jam resistant and perfect for leafy greens, wheatgrass, nut milks, nut butters and can even make delicious sorbets with frozen fruits.

"Juicing is a vital component to a healthy lifestyle, and the BELLA NutriPro just made it more affordable and easier than ever," said Diana Stobo, author of Get Naked Fast. "Most people do not receive the vital nutrients that our bodies require to live a vibrant and healthy lifestyle, which can be easily obtained through cold pressed juices."

The sleek stainless steel casing, durable side-handle and dishwasher safe detachable parts make BELLA NutriPro a stand out juicer.  The machine is built with a quiet induction motor that reduces friction and keeps the temperature low, slowing down oxidation. The powerful 150-watt induction motor operates at 60dB; compared to conventional high-speed juicers that can be as loud as 95dB. Additional features include: interchangeable juice containers with measurement marks, cleaning brush, reverse button for constant flow juicing and a large ergonomic pusher. 

"The BELLA NutriPro cold press juicer is a unique machine that uses superior technology to provide consumers with more juice, more nutrients and great taste when compared to conventional juicers," said Shae Hong, CEO & Co-Founder of Sensio Inc. "What we've developed is a product that exceeds the quality and flexibility of any other machine on the market at this price point." 

BELLA NutriPro is now available at Macy's and JCP stores nationwide, and will soon also be available through TV for a suggested retail price of $249.99. For more information, please visit

Since its inception in 2003, Sensio Inc. has become a primary manufacturer of specialty kitchen appliances. The company is recognized for developing dynamic and innovative consumer products for their own brand, BELLA - the industry leader in treatmakers, specialty baking and entertaining appliances - and licensing partners including The Coffee Bean & Tea Leaf.  With a strong commitment to design, innovation, quality and function, Sensio Inc. offers a wide range of products from coffee makers and juicers to exciting entertaining appliances such as cake pop and personal pie makers, which are sold through major retailers nationwide.  Sensio Inc. continues to conceptualize new and innovative ways to make everyday life in the kitchen easier.  For more information, please visit

Kyle Hulcher