BH Pet Gear selects Whitegate PR as Agency of Record for their New Pet Product: The Calm Coat

NEW YORK, April 19, 2013 /PRNewswire/ -- BH Pet Gear selects boutique public relations firm Whitegate PR as their agency of record for their new pet product: Calm Coat. Whitegate PR specializes in the pet industry and is customizing a public relations and marketing outreach campaign to bring the Calm Coat to distinguished pets and their parents. Just like humans, dogs have anxieties and fears too. Surprisingly, dog anxiety is a common issue in the canine world. Our furry friends can have anxiety for many reasons, such as thunderstorms, separation, travel, and vet visits. BH Pet Gear's new product Calm Coat is an easy and cost effective solution in treating our poor pups who suffer from anxiety. To learn more, visit: http://bhpetgear.com/.  

The Calm Coat uses the hugging technique to relax the dog and works by applying constant, gentle pressure to the animal's torso. It is easy to put on and take off; just lay the coat over the dog's back and secure with the chest and torso straps which allow for a snug and comfortable fit to many different body shapes.

Pressure has a calming effect on the nervous system and is used to relieve anxiety. This helps to reduce anxiety in our canines who suffer from issues of fear, stress and over-excitement. This concept goes back to a philosophy of how to calm cattle by applying pressure to them. The method has been proven over a long period of time and is widely used.

Completely safe and comfortable for dogs, the Calm Coat is a drug-free, easy to use product for canine anxiety. As pet owners, it is difficult to deal with a nervous dog and no one likes to see their beloved pet upset. The Calm Coat is a great solution for calming down our four-legged friends and putting their anxieties at ease.

About BH Pet Gear:
BH Pet Gear specializes in the design development and manufacturing of quality pet products and accessories. Our product groups include: Dog Apparel, Dog Beds, Leashes, Collars, Harnesses, Bowls, Toys & More. Our mission is to bring high performance pet products to the retail market at consumer friendly prices. Working on both private label and licensed programs BH Pet Gear's products can be found across the United States at most of the country's top retailers. To learn more, visit: http://bhpetgear.com/.  
Facebook: http://www.facebook.com/pages/Calm-Coat/266340363481192.  
Twitter: @CalmCoatBHPG.

SOURCE Whitegate PR