Big Picture Entertainment Celebrates Record Growth & Expands Brand Marketing Capabilities

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Dec 18, 2018, 10:17 ET

LOS ANGELES, Dec. 18, 2018 /PRNewswire/ -- Big Picture Entertainment – a full-service marketing agency – announced a record year with 20% growth of client partnerships and multiple industry honors, including, a Grand Clio Entertainment Award* for the "Wet on Wet" Bob Ross trailer developed to publicize Deadpool 2.

During its 15-year existence, Big Picture has experienced exponential growth. In 2018 alone, the agency's dramatic increase in its client roster directly led to the expansion of its graphics and editorial departments. Additionally, the business expanded its scope to work with consumer facing companies and FMCGs on content-driven marketing campaigns and internal communications strategies.

"This is an exciting time for marketers because it's vital for companies to entertain first, sell second. There is no division between content and content marketing any more, and Deadpool 2 is a clever example of this," said Ryan Hegenberger, Owner of Big Picture.

"As we celebrate our most successful year to date it is important to acknowledge the source of these achievements – our unique company culture. Big Picture invests in the risk takers and creative minds who reimagine how entertainment properties and consumer brands are promoted," he added.

Big Picture's 2018 accomplishments include coveted industry award wins:

Deadpool 2's "Wet on Wet" teaser won a Grand Clio in Trailer Innovation and a Golden Trailer Award for Most Original Trailer.
The trailer crafted for acclaimed dark comedy, Sorry to Bother You, earned Big Picture a Gold Clio Entertainment Award for best Theatrical Trailer.

"We're thrilled to be recognized for our role in creating experiential marketing materials because defying the traditions of entertainment advertising is what drives us," added Big Picture Co-owner, Charlie Emde.

Big Picture partnered with multiple film studios to develop marketing assets for some of the most significant movie releases this year:

Mission Impossible: Fallout, which attracted the biggest box office crowd of all six films in the franchise, deeming it Paramount/Viacom's most successful release since Transformers: Age of Extinction in 2014.
In collaboration with MGM and Annapurna Big Picture produced promotional content for Sylvester Stallone's Creed II, which boasted the largest Thanksgiving weekend opening ever for a live-action title.
The agency also created advertising campaigns for Universal Pictures' blockbuster Jurassic World: Fallen Kingdom, and Sony's monster hits Hotel Transylvania 3 and Jumanji.