Bill Graham Chosen to Head Beiersdorf Inc.

WILTON, Conn., July 7, 2011 /PRNewswire/ -- Beiersdorf, one of the world's leading skincare companies, announced today the promotion of Bill Graham to the position of President and General Manager of Beiersdorf Inc.  Effective immediately, Graham will be responsible for the strategic direction, growth and success of the US affiliate.

(Photo:  http://photos.prnewswire.com/prnh/20110707/LA31666)

Graham brings both an impressive background and proven track record of success in building businesses and teams to this role. Since April 2007, he has served as the Vice President of Sales for Beiersdorf Inc., where he reshaped the US sales organization to create competitive advantage for the company.  Under his leadership, Beiersdorf has experienced significant sales growth, improved its presence at retail, and has dramatically strengthened its relationships with US customers.

"Bill's ability to deliver results has made him instrumental in making Beiersdorf the fastest growing skincare company in the US, " said Peter Feld,  Executive Board Member responsible for Europe and North America. "I would like to congratulate Bill on this exciting promotion. I am extremely confident that he will continue to be an important leader in Beiersdorf's future success."

Prior to joining Beiersdorf, Graham held a number of senior leadership positions at Novartis Consumer Healthcare, Bristol Myers-Squibb, and Unilever.  Graham holds an MBA in Finance and Marketing from NYU and an undergraduate degree from the University of Wisconsin at Madison.

Beiersdorf Inc.

Beiersdorf Inc. is an affiliate of Beiersdorf AG with headquarters in Hamburg, Germany. Beiersdorf AG is a global skin care company whose brands include NIVEA, the world's largest skin care brand, as well as NIVEA for Men, Eucerin, Aquaphor and La Prairie. With close to 130 years of history, the company employs 19,000 people worldwide and generated sales of almost $7.5 billion in 2010.

SOURCE Beiersdorf Inc.