BinWise, Inc. Launches Facebook Contest To Win The Best Wine Opener In The World

BinWise, Inc. partners with Code38 to reach Sommeliers and wine industry professionals in a 30-day Facebook contest.

Nov 15, 2012, 09:05 ET from BinWise

SAN FRANCISCO, Nov. 15, 2012 /PRNewswire/ -- BinWise, Inc., a cloud-based software company providing a restaurant beverage management system based in San Francisco, is excited to announce the Facebook Code38 Wine Key Sweepstakes, a month-long campaign directed towards Sommeliers and wine industry professionals. In an effort to increase awareness of technology available to restaurant beverage programs, BinWise has strategically selected a partner with complementary goals.

"I'm excited that BinWise chose Code38 as a partner in this effort," says Code38 founder and designer Jeffery Toering. "Many of the restaurants who use BinWise to manage their beverage programs also use the Code38 Wine Knife, so there is an obvious synergy between us."

Code38 will be producing a customized Code38 Stealth exclusively for the BinWise contest, which will be optioned with the new TiCN foil blade yet to be released to the market. Other features include the fortified TiCN coating chassis and matte textured lifter. The Code38 has been designed for high performance and to essentially become an extension of the hand while conducting professional wine service.

"Not only is the Code38 the best wine key in the world but it's also the most efficient," says Rajat Parr, wine director of the Mina Group. "A Sommeliers dream..." As an early user of both BinWise's RealWineLists on-line application and the Code38 wine opener, Parr embraces innovation in the beverage industry.

To show appreciation for Sommeliers who work hard during the holiday season, BinWise will be running the Code38 Wine Key Sweepstakes just in time for the occasion; from 9 am PST on November 15 to 5 pm PST on December 15 on the BinWise Facebook page. There is no purchase or payment necessary to enter or win the contest. Applicants will be asked to "Like" BinWise before completing the contest form. The winner will be selected and announced on December 17th based on their response to the following question:

"How can technology improve the restaurant-vendor relationship in the beverage industry?"

Full terms and conditions for the Code38 Wine Key Sweepstakes are outlined on the BinWise Facebook sweepstakes page hosted by North Social.

About BinWise, Inc.
BinWise is the only way to smoothly run a successful beverage program in a single application.  The company's first product, RealWineLists, was created by wine professionals for wine professionals. The cloud-based software links purchasing, barcode inventory management, point of sales and real-time wine lists, available on pdf, html or iPad, on one platform.

BinWise provides transparency to restaurant beverage management and is being used by restaurants, hotels, corner bistros as well as Wine Spectator Grand Award winning restaurants. Restaurant groups currently using RealWineLists are the Thomas Keller Restaurant Group, Mozza Group, Alta Marea Group, Rosewood Hotels, CorkBuzz and A16. Clients use BinWise to manage not only wine, but also beer, spirits, cocktails, non-alcoholic beverages, cigars, food and glassware.

BinWise was funded in March 2012 by ACP, a private equity firm based in New York and is based out of the SOMA neighborhood of San Francisco.