NEW YORK, July 13, 2016 /PRNewswire/ -- bio eyes (b.e) eyewear launches a new eyewear collection with Walmart.
Each time a bio eyes frame is sold, a child in need of eye care will benefit through a program that provides teacher trainings, vision screenings, optometrist exams, prescription glasses, corrective treatments and surgeries. All of this is through the "Buy a frame, Help a child to see" program in partnership with the Seva Foundation.
The launch will kick-off today, July 13th with a party, hosted by bloggers Natalie Suarez of Natalie Off Duty and Moti Ankari of The Metro Man from 6:30-8:30 pm at Hotel Americano under The High Line.
In 2016, 200,000 in-need children in India, will be given the care to clearly see a brighter future.
bio eyes is committed not only to making a charitable, fashion forward statement, but also to contributing to a more sustainable world.
The frames are made from plant-based materials, which contain 54% castor seed oil, a sustainable USDA certified material. This unique substance gives each frame a lightweight and comfortable fit while making an impactful environmentally friendly and socially conscience statement.
The bio eyes men's and women's optical and sun collections will be available exclusively at Walmart Vision Centers with frames starting at $54.
"Our customers are not only looking for affordable, quality frames, but also products that make a difference," said Tabitha Watkins, merchandise manager, optical, Walmart U.S. "We're excited to bring bio eyes to our shelves not only for what it will do for our customers, but for what is does for the environment and for children across the globe."
CONTACT: C&M Media, Christine Grossi, Christine@cmmediapr.com
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SOURCE bio eyes (b.e) eyewear