#GivingTuesday founding partner Blackbaud (Nasdaq: BLKB), the leading cloud software company powering social good, will report on big data for #GivingTuesday at its command center at the Nasdaq studio in New York City. Observed annually on the Tuesday after Thanksgiving, #GivingTuesday is a global movement to inspire giving.
Blackbaud has analyzed the data behind #GivingTuesday for the past five years and houses the largest database of philanthropic giving trends. The company again expects to process the majority of online donations made in the U.S. on #GivingTuesday. Blackbaud's Social Good Scientists™ and other industry experts will be available throughout the day in a command center at Nasdaq headquarters in Times Square.
Blackbaud will also host four Facebook Live panels on-site to discuss giving trends with insight from the start of movement to present day and the evolving role of technology and big data in powering #GivingTuesday, as well as highlight how donations from this one day can help propel a nonprofit's mission all year long.
Media is welcome to visit the command center for real-time updates and interviews.
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