Blackhawk Network Partners with RaceTrac to Offer Gift Cards at Convenience Stores

PLEASANTON, Calif., Nov. 13, 2013 /PRNewswire/ -- Blackhawk Network, Inc., a leading prepaid payment network, today announced an agreement with RaceTrac to offer gift cards in more than 365 RaceTrac convenience stores across the southern United States beginning in fall 2013.

Blackhawk Network's prepaid products reach more than 160 million consumers each week, offering a wide variety of prepaid cards from some of the most popular brands, including entertainment, fashion, dining and digital content prepaid cards. A wide selection of gift cards, including Applebee's, Belk, Visa, GameStop,  Lowe's, Staples, as well as major telecom providers such as Verizon, Tracfone, T-Mobile and Net10, will be available in RaceTrac locations.

"Many consumers who either spend considerable time on the road or live in urban areas have easier access to convenience stores than to full-feature grocery stores," said Bryan Haynes, Blackhawk Network Group Vice President of Business Development. "This partnership gives RaceTrac customers the ability to shop conveniently for prepaid products while they're traveling or are simply out and about."

The Atlanta-based convenience store operates numerous locations in Florida, Georgia, Louisiana and Texas that supply guests with a best-in-class beverage and convenience offerings —all under one roof. This commercial agreement incorporates open-loop gift cards as well as general purpose reloadable debit cards, expanding the offering many RaceTrac locations already had in place.

"At RaceTrac, our mission is to make people's lives simpler and more enjoyable," said Robby Posener, VP of Merchandising, Design and Construction at RaceTrac. "Offering our guests a wider variety of prepaid cards is one way we deliver on that mission as we strive to continue being their convenience store of choice."

About Blackhawk Network

Blackhawk Network Holdings, Inc. (NASDAQ: HAWK) is a leading prepaid payment network that supports the physical and digital distribution of a large range of prepaid products.  Blackhawk Network utilizes proprietary technology to provide consumers a wide selection of gift cards, prepaid telecom handsets, airtime cards and general purpose reloadable cards across a global network totaling over 100,000 retail distribution locations. Through Blackhawk's digital platform, the company supports prepaid products and offers across a growing network of digital distribution partners including leading etailers, financial service providers, social apps, mobile wallets and other integrated physical-to-digital channels. Founded in 2001, Blackhawk Network is headquartered in Pleasanton, California, and offers products and services in the United States and 18 other countries. For more information please, visit www.blackhawknetwork.com and www.giftcardmall.com.

About RaceTrac

Headquartered in Atlanta, GA, RaceTrac has been serving guests since 1934 and now operates more than 365 convenience store locations in Georgia, Florida, Louisiana and Texas. In January 2012, RaceTrac introduced its new 6,000 square foot store design, featuring 24 hour Swirl World frozen yogurt, fresh salads and sandwiches, up to 24 fueling stations and more than 4,000 items to satisfy the needs of its guests. While operating under the mission of making people's lives simpler and more enjoyable, the company has been named a top workplace by the Atlanta Journal-Constitution (2011 - 2013), the South Florida Business Journal (2012) the Orlando Business Journal (2011) and the Dallas Business Journal (2009 - 2010), as well as being recognized on Forbes list of largest private companies (1998 - 2013). For more information, visit RaceTrac on Facebook, Twitter, Web and LinkedIn.

SOURCE Blackhawk Network, Inc.