Bloom Nutrition Launches Better-For-You Soda, Bloom Pop, Exclusively at Walmart

After turning heads with its debut at Expo West 2025, Bloom Pop is now launching exclusively in all Walmart stores nationwide — marking a major step in Bloom's mission to bring everyday wellness to all. As part of the full chain rollout, more than 3,000 locations will feature a first-of-its-kind action alley display, spotlighting a dual pallet with both Bloom Pop and Bloom Sparkling Energy.

What sets Bloom Pop apart is better flavor, and even better ingredients. Available in five craveable flavors—Shirley Temple, Classic Orange, Raspberry Lemonade, Strawberry Cream, and Watermelon Lime—Bloom Pop is carefully formulated with just 3–4 grams of sugar, 20 calories, and no artificial ingredients or sweeteners. Each can delivers the nostalgic taste of soda and is powered by PreticX™, a clinically backed prebiotic, to support gut health in a small-but-mighty 1-gram dose.

While many prebiotics require high doses and can lead to bloating or discomfort for some, PreticX™ works gently and efficiently to nourish the good bacteria in your gut, especially Bifidobacteria, which play a key role in digestion, immunity, and metabolism. The result is a functional soda that not only tastes incredible but also delivers real, science-backed benefits.

"At Bloom, we believe in building a diverse portfolio of wellness products that are both effective and accessible," said Mari Llewellyn, Co-Founder of Bloom Nutrition. "Bloom Pop has been nearly 18 months in the making—giving us the time to perfect both taste and formula—and we couldn't be more excited to share it with our community. This launch is a continuation of our mission to help people bloom into their best selves by making wellness feel good, taste great, and fit seamlessly into everyday life."

Bloom Pop is the latest addition to the brand's rapidly growing beverage lineup—following the breakout success of Bloom Sparkling Energy. In under a year, Bloom Sparkling Energy expanded from 1,900 to over 51,000 retail doors, and reached the top six energy drink ranking in MULO, including #5 at both Walmart and Target.* It also captured the attention of millions, generating over one billion views on TikTok and becoming one of the fastest-growing energy drink brands in the country.

"Launching a better-for-you soda was a natural evolution for Bloom," said Greg LaVecchia, Co-Founder and CEO of Bloom Nutrition. "We've never shied away from competitive categories, because that's where the real opportunities live. With Bloom Pop, we set out to create the best product on the market and bring it to consumers at scale. Partnering with Walmart allows us to meet that moment and help define what the modern soda aisle should look like: functional, flavorful, and made for everyday life. We believe Bloom Pop won't just stand out—it will drive the next wave of growth across the category."

With consumer demand for functional beverages continuing to rise, Bloom Pop is poised to be the next major disruptor in the beverage space. The better-for-you soda category has officially surpassed $1 billion and is up 70% year-over-year, with 20% growth from Q4 2024 to Q1 2025 alone.** As the category takes off, Bloom is perfectly positioned to lead, delivering bold flavor, real benefits, and nationwide scale.

Bloom Pop is rolling out at all Walmart stores nationwide - visit Walmart.com to find availability near you or to order online. For more information, visit bloomnu.com and follow @bloomsupps on Instagram and @bloomnu on TikTok.

About Bloom Nutrition
Bloom Nutrition is on a mission to help everyone bloom into their best selves with high-quality health supplements reimagined with flavor and function. After hitting rock bottom mentally and physically, co-founder Mari Llewellyn turned to fitness, losing over 90 pounds and transforming her life with the help of her now-husband, Greg LaVecchia. She was inspired to help others do the same, and with that mindset, Bloom was born. Founded in 2019, Bloom is redefining the health & wellness space with easy-to-use supplements designed to give your body the nutrients it needs to bloom.

Bloom's rapid growth includes successful product expansions, such as the Colostrum & Collagen Peptides, which sold out in four weeks, and Sparkling Energy Drinks, which grew to an 8-figure business in just six months. With 88% of its audience new to wellness, Bloom's community-driven approach and accessible branding have resonated with a loyal Gen Z and millennial following. Bloom's community-driven approach and accessible branding have garnered a loyal Gen Z and millennial following across the nation. For more information, please visit bloomnu.com.

*Source: Spins L4W Mulo Sales, ending 6/15/25
**Source: Spins L52W Mulo Sales, 2024. Numerator HHP and Trial rate, L52 week, end 5/25/25

SOURCE Bloom Nutrition