Blue Wave Media Chooses Unicorn Media to Monetize and Deliver Mobile and Connected TV Content

TEMPE, Ariz., April 5, 2012 /PRNewswire/ -- Unicorn Media, a mobile monetization technology provider, today announced that Blue Wave Media, a mobile cloud platform service provider, has chosen Unicorn Once™ to monetize and deliver customer content to mobile and connected TVs for customers such as Porchlight Entertainment, Echobridge Entertainment, Moonbeam Entertainment, and many others.

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Unicorn Once™ is a patented technology solution that enables the monetization of media content by allowing publishers to upload one file, one time and then deliver that video content via a single URL to any IP-enabled device such as iPad, iPhone, Android, Blackberry, Roku, connected TVs, game consoles and more. Blue Wave Media utilizes Unicorn Once™ to deliver and monetize short and long-form content to Internet-connected devices; enabling dynamic ad integration and real-time analytics across all platforms. Unicorn Once™ utilizes the native player or application player on each device, maintaining the flexible nature of the Blue Wave Media mobile cloud platform. Unicorn Once™ also provides real-time intelligence into content and ad performance across all devices through its real-time data warehouse, Unicorn Vision™.

The Blue Wave Media mobile cloud platform is an open access, premier content delivery and mobile application platform which provides content publishers, studios, IPTV networks, television networks, second screen offerings and corporate enterprises the ability to drive dynamic content and mobile app structure updates at any frequency. Blue Wave Media chose Unicorn Once™ for its flexible infrastructure and its ability to allow its customers to dynamically insert interstitial ads and monitor content or ad performance in real-time on any device.

"Unicorn Media provides a critical component of Blue Wave Media's mobile and connected TV platform services. We at Blue Wave Media consider Unicorn Media to be a valued partner. The willingness of their team to work directly with BWM is a key factor in our ability to deliver quality service to our clients and essential to our rapidly growing business," says Jodi Roth, CEO, Blue Wave Media, Inc.

"Blue Wave Media needed a solution that offered their customers the flexibility that they need, not only in reaching every device, but in having the ability to monetize content and unlock revenue streams that were not previously available. Unicorn Once™ provides them with the technology to do exactly that and we are happy to take part in their growing success," says Bill Rinehart, CEO and Founder, Unicorn Media.

About Unicorn Media, Inc.
Unicorn Media, Inc. is a mobile monetization technology provider that helps companies deliver media to any Internet-connected device while enabling dynamic ad insertion and real-time analytics on any platform for maximum profitability. Unicorn's core services include Unicorn ONCE™, Unicorn VISION™ and Unicorn ELEMENTS™, technology that allows users to syndicate to any Internet-connected device, track content in real-time across any platform and optimize workflow to maximize profitability. http://www.unicornmedia.com.

About Blue Wave Media, Inc.
Blue Wave Media has created a first of its kind, self-service, end-to-end, mobile cloud platform providing seamless multi-media content distribution. The Blue Wave Media platform delivers unique and proprietary video content to mobile consumers, both in the U.S. and internationally. The Blue Wave Media mobile cloud platform is an open access, premier content delivery and mobile application platform, which provides content publishers, studios, IPTV networks, television networks, second screen offerings and corporate enterprises the ability to drive dynamic content and mobile app structure updates at any frequency. http://blue-wavemedia.com/.

SOURCE Unicorn Media