BlueSkies HMS Launches Restaurant 2.0 at DEMO Spring 2010; Announces Strategic Partnership with POSitouch

Mar 22, 2010, 02:08 ET from BlueSkies Hospitality Management Systems

PALM DESERT, Calif., March 22 /PRNewswire/ -- BlueSkies Hospitality Management Systems (HMS), the developer of the most comprehensive suite of affordable, online tools for the hospitality industry, will unveil a new guest management solution at the world-renowned DEMO conference, being held March 21-23, 2010 at the JW Marriott Desert Springs Resort.

BlueSkies combines the power of on-demand CRM applications with an online reservation module that seamlessly integrates with a restaurant's website. The solution is designed to help restaurants improve their ROI by reducing 3rd party reservation fees while attracting new clients through an unprecedented array of online marketing tools.

"Since leaving the OpenTable network and launching BlueSkies at Georgia Brown's in January 2010, we have saved thousands of dollars monthly, increased online traffic to our website by over 20%, and most importantly, we haven't experienced a drop-off in customer covers or revenue," said Elizabeth Scott, Director of Marketing at Capital Restaurant Concepts.  

"BlueSkies is altering the hospitality technology landscape by delivering a guest management application as a subscription-based service over the Web, eliminating the need for expensive software, hardware, and IT support," said Matt Marshall, Executive Producer of DEMO.

In conjunction with their launch, BlueSkies will formally announce a strategic partnership with POSitouch--an industry leading Point of Sale system with over 30,000 clients nationwide. As the focal point of the partnership, BlueSkies will create a POSitouch branded reservation solution that will be sold via their dealer distribution network.  For more information on POSitouch, visit

"This partnership is about introducing restaurants of all sizes to the benefits of online reservations, which have become a vital component of today's hospitality marketplace," said Adam Christopher, CEO of BlueSkies.

About BlueSkies HMS

BlueSkies is creating the most comprehensive suite of affordable, online tools for the hospitality industry. To date, BlueSkies has launched 7 different applications with many more in development. For more information, please visit  

About DEMO

Produced by the IDG Enterprise events group, the worldwide DEMO conferences focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying cutting-edge technologies and helping entrepreneurs secure venture funding and establish critical business. For more information on the DEMO conferences, visit

SOURCE BlueSkies Hospitality Management Systems