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Bluestar Alliance and Southern Telecom Debut Limited Too Tech Accessories at International CES 2016


News provided by

Bluestar Alliance and Southern Telecom

Jan 07, 2016, 08:45 ET

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LAS VEGAS, Jan. 7, 2016 /PRNewswire/ -- Beloved tween brand Limited Too, a Bluestar Alliance portfolio brand, will premiere a line of tech products and accessories at the 2016 International CES.

The collection, manufactured and distributed by electronics company Southern Telecom, stays true to Limited Too's DNA: products which are a vehicle for girls to express their individuality through useful accessories for the tech products they use every day.

"We are proud to show Limited Too tech accessories for the first time at CES 2016," said Sam Ayal, CEO of Southern Telecom. "Limited Too is a brand adored by an entire generation of women and children. Our line will reignite that same joy with today's girls, tweens, and teens who are eager to own tech items that reflect their personal tastes, as well as to women who fondly remember shopping at Limited Too stores."

"Entry into these exciting categories keeps the brand relevant to the trends happening in today's youth market," added Ralph Gindi, COO of Bluestar Alliance. "Southern Telecom is the perfect partner to launch tech accessories for today's tech-savvy youth."

The launch at CES 2016 includes smartphone wristlets with built-in battery packs, external battery packs with silicone keychain wraps, smartphone charging accessories, Bluetooth® speakers, headphones, and smartphone and tablet cases that come in a wide variety of trendy patterns, colors, and materials. Many of the Limited Too tech accessories are designed to accommodate the demanding need for on-the-go charging.

Limited Too tech accessories will be available for purchase in the spring of 2016.

ABOUT SOUTHERN TELECOM
Southern Telecom, Inc. is a leading manufacturer and distributor of consumer electronics and accessories. The company is exhibiting Limited Too tech products and accessories at the 2016 International CES from Jan. 6-9, 2016, in the Las Vegas Convention Center, Central Hall, booth number 12837.

ABOUT LIMITED TOO
The Limited Too brand is a girls' market leader with a solid foundation of brand identity. Our girl is fashionable, active, trendy, confident, social, energetic and speaks her own voice. With products for school, day and play, the Limited Too girl can express her individuality and creativity with a full lifestyle of apparel, accessory, and home products for all ages.

ABOUT BLUESTAR ALLIANCE
Bluestar Alliance, LLC is a brand management company, licensing its brands to a network of best-in-class strategic manufacturers and retailers both in the U.S. and internationally.

Founded in 2007 by Joseph Gabbay and Ralph Gindi, Bluestar Alliance owns, manages and markets a growing portfolio of consumer brands including Kensie®, Nanette Lepore®, Catherine Malandrino®, Joan Vass®, English Laundry®, Kooba®, Yak Pak®, Mac + Jac®, Harve Benard® and Limited Too®.  

ABOUT INTERNATIONAL CES
CES is the world's gathering place for all who thrive on the business of consumer technologies. Held in Las Vegas every year, it has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace.

The Bluetooth® word mark is a registered trademark owned by Bluetooth SIG, Inc.

Contact:
Leeor Vaserman
Marketing Manager
Bluestar Alliance
Email
212.290.1370

SOURCE Bluestar Alliance and Southern Telecom

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