Booker T. Equity Purchases LifeWin, Inc.

Entrepreneurial owner to continue successful Get Motivated Seminars under new corporate structure emphasizing sound business practices

Jan 30, 2012, 06:00 ET from LifeWin, Inc.

TAMPA, Fla., Jan. 30, 2012 /PRNewswire/ -- Booker T. Equity Limited Liability Company, under the leadership of CEO and Principal Joseph Johnson, has purchased LifeWin, Inc., Get Motivated Seminars and related entities. As sole owner, Booker T. Equity and its sister organization WealthRock, will continue LifeWin's successful Get Motivated Seminars -- the world's largest live business events -- with more than 30 planned for 2012.

The sale of LifeWin, Inc., on January 9, 2012, follows recent news reports about marital differences between founders Peter and Tamara Lowe. Having proven entrepreneurship success, most recently with the turn-around of Utah-based WealthRock, Johnson plans to integrate a more efficient and effective management structure and approach into the 25-year-old family business to overcome past issues, move forward with renewed vision and preserve hundreds of jobs.

"We are focusing our efforts with the veteran Get Motivated staff on how to continue the success of these valuable seminars, which have impacted millions of lives for more than a quarter-century," said Johnson. "In my experience, removing difficult family dynamics, infusing best business practices with a long-standing commitment to excellence and a strong management team can get the company back on its feet and better positioned for expansive growth."

The key leadership of LifeWin, Inc., including Chief Sales Officer Bradley Atchison, Chief Communications Officer Richard Nash, Vice President Of Information Technology Matthew Mallette and Vice President Of Marketing Derick Sutton, will remain with the company's management team under Johnson's direction, along with the addition of Chief Operating Officer Verne Packer, Senior Vice President John Kane and others.

"We are thrilled to have Joseph Johnson leading the way for LifeWin, Inc. and Get Motivated Seminars," said Nash. "His proven business track-record, especially in turn-around situations, demonstrates he can effectively build on the foundation on which this company was founded and ensure its success for the future."

Get Motivated's seasoned management is joined by WealthRock's senior sales leadership, including Aaron Osmond, State Senator and chief executive officer; Tom McElroy, interim president and senior vice-president of business development and marketing; Kirt Huber, chief operating officer; Rob Stahura, vice president of sales; Jamie Smith, vice president of events; Joel Underwood, vice president of finance; Dan Heaton, vice president of compliance/legal; Dane Robertson, vice president of information technology; and a cast of incredibly-skilled management and talent. Johnson will also bring Phil Town and James Smith -- two the most sought after investment speakers in the country -- back to the Get Motivated stage.

Innovative Events, Influential Industry Leadership
Get Motivated's day-long seminars offer on one stage some of the world's most influential leaders from various disciplines -- including government, business, entertainment and sport -- to inform, inspire, equip and encourage marketplace men and women about how to be more successful in business and life. 

The seminars regularly feature speakers such as President and First Lady George W. and Laura Bush; former Secretary of State Condoleezza Rice; legendary soldier and statesman General Colin Powell; former New York City Mayor Rudy Giuliani; Hall of Fame Quarterback Terry Bradshaw; former Notre Dame Head Football Coach Lou Holtz; and Chairman and Editor-in-Chief of Forbes Media Steve Forbes.

Get Motivated Seminars are already scheduled for early 2012 in Honolulu, Tulsa, Oklahoma City, Sacramento, Miami and San Jose. For a complete schedule, visit

Ongoing Judicial Due Process
Beyond staging events during first quarter 2012, priority one for Johnson is to work through judicial due process to regain what is lawfully owned by LifeWin. In court documents filed with the United States District Court for the Middle District of Florida, LifeWin is seeking to be made whole with regard to systematic theft of its business, including monies, equipment, intellectual property, customers, employees and brand identity, by Take Action Media, a competing motivational company headed by a former Get Motivated employee.

Since the filing, LifeWin welcomed back its senior executives as Take Action Media experienced a mass exodus of its leadership. Johnson continues to pursue all necessary remedies to stop the fraudulent activities of Take Action Media principles and restore Get Motivated Seminars back to its long-standing renown as the nation's premier producer of motivational events.

For more information about Get Motivated, visit For additional information about Booker T. Equity, visit Information about WealthRock can be found at

A. Larry Ross Communications

SOURCE LifeWin, Inc.