Boutique Independent Broker-Dealer, Prospera Financial Services, Welcomes Ascendant Financial Advisors to the Firm, Adding $140 Million in AUM

Jan 27, 2016, 11:22 ET from Prospera Financial Services, Inc.

DALLAS, Jan. 27, 2016 /PRNewswire/ -- Prospera Financial Services, Inc. (Prospera) is proud to announce the affiliation of Michael Arnold, Hillary Keith and Ana Gonzalez of Ascendant Financial Advisors to the firm. The team is based out of Hobbs, NM and brings with them over 30 years of combined industry experience and $140 million in AUM. Prospera, a privately held company, is a Texas based financial firm founded in 1982 as a full-service, boutique broker-dealer and support organization for successful independent Financial Professionals across the country.

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Michael W. Arnold has over 18 years of experience helping clients achieve their financial goals. He is a graduate of Texas A&M UniversityCorpus Christi and began his career with Merrill Lynch in Corpus Christi, TX as a financial advisor. From there, he was promoted into management positions in Texas before accepting additional leadership roles in New Mexico. Michael's desire to help clients best understand and achieve their financial goals helped inspire him to become an independent financial advisor.

Hillary Keith began her career as a financial advisor with Merrill Lynch in 2011. She joined Michael's team and completed the firm's comprehensive three-year Practice Management Development Program in 2014. Hillary worked as a realtor prior to her career in the financial services industry.

Ana D. Gonzales serves as Senior Client Associate for the team and has over six years of experience in the financial industry. She received a BBA in Marketing from Eastern New Mexico University.

"Our team's decision to join Prospera was based on the proven, award-winning capability of Prospera to support their advisor teams in providing the best possible service to their clients." – Michael Arnold.

About Prospera Financial Services

Founded in 1982, Prospera Financial Services, member FINRA/SIPC and a registered investment advisory, offers the flexibility and resources only found at some of the nation's largest broker-dealers. Headquartered in Dallas, TX, Prospera was named Broker-Dealer of the Year by Investment Advisor Magazine in 2009, 2010, 2012, 2014 and 2015. The firm supports Independent Financial Advisors nationwide. For more information about Prospera visit

Media Contact:

Tarah Mattia Carlow
Senior Vice President, Marketing and Engagement
Prospera Financial Services, Inc.


SOURCE Prospera Financial Services, Inc.