BrandCinema Launches at SXSW With Four New Web Series Partners
AUSTIN, Texas, March 8, 2012 /PRNewswire/ -- SXSW -- New digital development company BrandCinema marks its launch today by announcing partnerships on four new dramatic series with some of the best writers in the online digital space, including WGA award winner Tina Cesa Ward and nominee Daryn Strauss and Webby winner Andrew Leitch.
"We decided to announce our launch at SXSW because it's the perfect place to marry brand interaction with creativity," BrandCinema co-founder Jennifer Warren said.
BrandCinema partners with storytellers to develop digital series co-produced with brand sponsors. The rollout fits a larger online entertainment trend toward drama and more diverse audiences. With branded entertainment on the rise, Web series are entering a new era of maturity.
Immersive story-worlds are key to the BrandCinema development process, and later this year the company will announce a Board of Advisers and tech partnerships to implement these multi-platform strategies.
BrandCinema is now looking for suitable brand partners to produce premier seasons of four drama projects:
|
|
|
|
WEIGHT – a smart dramedy about Claire Carlson, who returns home from a reality weight-loss show 100 pounds lighter, to find family life is sometimes excess baggage. by Daryn Strauss
|
|
|
|
|
|
|
|
EXTENDED LEASE – Four estranged cousins inherit their grandparents' large old country house outside of New York City with the stipulation they spend time living together as a family, causing some changes to their individual city lives. by Tina Cesa Ward
|
|
|
|
|
|
|
|
THE RUNNER – Money is the most dangerous sport in this dramatic series exposing the dark machine of building sports empires. Friday Night Lights crashes into The Wire as we follow the wild and shady exploits of DSM, a top sports agency looking to corner the nation's best collegiate athletes. by The Raven Film Company.
|
|
|
|
|
|
|
|
MONTAUK BOYS – a sci-fi drama about love and friendship – complicated by the small matter of time. Inspired by legends of 1950s time travel experiments out of Camp Hero at the Long Island coastal town. by Andrew Leitch and Alexandra Tolk.
|
|
|
|
ABOUT BRANDCINEMA:
Based at EUE Screen Gems studios in Manhattan, BrandCinema, a development and production company, bridges partnerships between story creators, digital agencies and select sponsors to create award-caliber branded entertainment experiences. Co-Founders Jennifer Warren and Nicholas Levis combine 30 years of marketing and producing experience. BrandCinema's commercial division offers a full range of Production Services and has created a niche working with celebrity commercial spots.
Jennifer Warren
VP Business Development
Consultant and development strategist for independent producers and media companies, headed marketing departments at entertainment companies in London, New York and Los Angeles.
Nicholas Levis
Executive Producer
Commercial producer with nearly two decades of US and international experience in agency, commercial and indie-feature productions. Founding partner of Ovie Entertainment (producer of SXSW audience award winner Darkon).
For more information,
visit http://www.brandcinema.com/.
@brandcinema
facebook/brandcinema
For press inquiries and to schedule interviews with Jennifer Warren at SXSW, please call +1.310.497.9192 or email [email protected].
Press Contact:
Evangelos
+1.212.450.7983
[email protected]
SOURCE BrandCinema
Share this article