NEW YORK, Aug. 28, 2023 /PRNewswire/ -- The breakfast cereals market size in Europe is expected to grow by USD 1.40 billion from 2021 to 2026. In addition, the growth momentum of the market will accelerate at a CAGR of 4.93% during the forecast period, as per Technavio's report. This growth can be attributed to the increasing demand for breakfast cereals. However, fluctuations in food prices can hamper the growth of the market during the next few years. Key players include Alara Wholefoods, Kellogg, Nestle, etc. Segmentation covers distribution channels (offline and online) and geographies (UK, Germany, France, Italy, and the rest of Europe).
Technavio's report focuses on post-COVID-19 impacts, offering insights for businesses to adapt strategies, download the sample report now
Breakfast Cereals Market in Europe: Company Analysis
In a dynamic market, the key market players employ strategies like pricing adjustments, quality enhancements, and innovative launches to maintain their competitive edge. The report analyzes the market's competitive landscape and offers information on major companies, including:
- Alara Wholefoods Ltd.
- Associated British Foods plc
- B and G Foods inc.
- BellRing Brands inc.
- Bobs Red Mill Natural Foods inc.
- Cerealto Siro Foods S.L
- Food For Life Baking Co. inc.
- General Mills inc.
- Kellogg Co.
- Mars inc.
- Mornflake
- mymuesli AG
- Nestle SA
- Orkla ASA
- PepsiCo inc.
- Post Holdings inc.
- Pristine Organics Pvt. Ltd.
- The Hain Celestial Group inc.
- WW international inc.
The key offerings of some of the companies are listed below:
- Alara Wholefoods Ltd. - The company offers breakfast cereal products such as super foods Muesli with wholegrain oats and barley.
- Bobs Red Mill Natural Foods Inc. - The company offers breakfast cereal products such as Oatmeal packets, Maple sea salt Granola, and peanut butter Granola.
- Food For Life Baking Co. Inc. - The company offers breakfast cereal products such as wholegrain cinnamon and raisin, sprouted almond, and sprouted golden grain under the brand name Ezekiel.
Breakfast Cereals Market in Europe: Regional Analysis
The breakfast cereals market in Europe presents a spectrum of regional opportunities driven by diverse consumer preferences and market dynamics. The United Kingdom, Germany, France, Italy, and other European countries collectively offer a promising landscape for growth. Each country's unique dietary habits, cultural preferences, and consumer behaviors contribute to tailored market approaches. The UK, with its emphasis on health-conscious choices, drives demand for cereals with health benefits. The regional diversity signifies opportunities for companies to craft targeted strategies, focusing on localized tastes and preferences, ultimately propelling the breakfast cereals market in Europe forward.
Breakfast Cereals Market in Europe: Market Driver
- Growing demand for convenient and healthy breakfast options fuels market expansion.
- The impact of COVID-19 has led to changes in consumer habits, which, in turn, have accelerated the growth of online distribution channels.
For more information on market trends and challenges, download the sample report here
Breakfast Cereals Market in Europe: Segmentation
- Distribution Channel
- Offline
- Online
Throughout the forecast period, the offline segment is anticipated to play a significant role in driving market expansion. This segment encompasses supermarkets, hypermarkets, convenience stores, and various retail outlets.
- Geography
- UK
- Germany
- France
- Italy
- Rest Of Europe
For detailed insights into the Breakfast Cereals Market in Europe, buy the full report now
Related Reports
RTE Breakfast Cereal Market: The ready-to-eat (RTE) breakfast cereal market is estimated to grow at a CAGR of 5.67% and the size of the market is forecast to increase by USD 5,697.8 million between 2022 and 2027. This report extensively covers market segmentation by distribution channel (offline and online), type (corn, wheat, rice, and others), and geography (North America, Europe, APAC, Middle East and Africa, and South America).
Frozen Breakfast Foods Market: The frozen breakfast foods market share is expected to increase to USD 1.90 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7.69%. This report extensively covers frozen breakfast foods market segmentation by distribution channel (offline and online) and geography (Europe, North America, APAC, Middle East and Africa, and South America).
Table Of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Distribution Channel
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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SOURCE Technavio

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