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Bullseye Event Group Announces Location for 2026 Players Tailgate in Santa Clara

Bullseye Event Group is the leading sports hospitality company and official partner of seven NFL franchises, specializing in VIP tailgates, Super Bowl packages, and exclusive gameday experiences across major U.S. markets.

News provided by

Bullseye Event Group

Jan 21, 2026, 19:19 ET

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 Players Tailgate to be one of the only pregame hospitality options within walking distance of Levi's Stadium on gameday

SANTA CLARA, Calif., Jan. 21, 2026 /PRNewswire/ -- Fans heading to the Bay Area for Super Bowl 60 are gearing up for one of the biggest weekends in sports, and Bullseye Event Group, a leading sports hospitality company, announced it is getting the party started on game day with its Players Tailgate in Santa Clara, welcoming fans to one of the only Super Bowl Sunday pregame experiences in the city at Mission College.

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Bullseye Event Group’s Players Tailgate returns on Super Bowl Sunday in Santa Clara with a marquee lineup of celebrity chefs and hosts for its signature pregame hospitality experience.
Bullseye Event Group’s Players Tailgate returns on Super Bowl Sunday in Santa Clara with a marquee lineup of celebrity chefs and hosts for its signature pregame hospitality experience.

In collaboration with Mission College, this year's Players Tailgate will take place at Mission College, 3000 Mission College Blvd., Lot D. Bullseye Event Group will transform the parking lot into more than 50,000 square feet of red-carpet into a VIP tailgate that features over 15 Celebrity Chefs and will welcome 50+ pro players.  The tailgate is located a short distance from Levi's Stadium and allows attendees to make a short walk from pregame festivities to the game.

"We're excited to bring the Players Tailgate to Santa Clara for Super Bowl Sunday," said Kyle Kinnett, CEO of Bullseye Event Group. "Hosting the event at Mission College gives fans the opportunity to enjoy a premium pregame tailgate experience close to Levi's Stadium on one of the biggest days in sports."

Tickets to the Players Tailgate are now available, including Adult and Youth VIP Tailgate tickets, offering fans access to the ultimate Super Bowl Sunday pregame experience. For guests seeking an elevated, private option, limited-availability cabanas for groups of six or twelve are also available. These premium cabanas feature a private, elevated viewing area overlooking the main stage, soft leather lounge furniture, dedicated hostess service, and bottle service, creating an exclusive hospitality experience within the energy of the tailgate.

In addition to announcing the Santa Clara location, Bullseye Event Group is offering Super Bowl 60 packages that include tickets to the Players Tailgate, Super Bowl 60 and deluxe hotel accommodations.

Each Super Bowl 60 package includes:

  • Four nights of deluxe hotel accommodations
  • Super Bowl 60 game ticket (upper-level end zone or corner, with upgrade options available)
  • Access to the exclusive Players Tailgate pregame experience, just a short walk from Levi Stadium
  • Commemorative SB LX cardstock ticket
  • Roundtrip game-day transfers via Motorcoach

Those interested in learning more about the Players Tailgate and available ticket packages visit the Bullseye Event Group website.

About Bullseye Event Group 
Bullseye Event Group is a leading sports hospitality company and official partner of seven NFL franchises, specializing in VIP tailgates, Super Bowl packages, and exclusive gameday experiences across major U.S. markets. From Super Bowl Tickets to all-inclusive Super Bowl packages, Bullseye Event Group delivers unparalleled access to the biggest games in football. Whether you're looking for Super Bowl tickets or VIP tailgate experiences, Bullseye Event Group creates unforgettable moments for corporate clients, season ticket holders, and passionate fans nationwide.

SOURCE Bullseye Event Group

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