C&A Showcases Broad Array of Consumer Product Brands at CES 2016
Global Photo and Consumer Products Manufacturer, Polaroid Licensee Makes CES Debut with Brands ZINK, Ivation, LyxPro and More
Global Photo and Consumer Products Manufacturer, Polaroid Licensee Makes CES Debut with Brands ZINK, Ivation, LyxPro and More
LAS VEGAS, Jan. 5, 2016 /PRNewswire/ -- C&A, a leading global manufacturer, distributor and online reseller of consumer products, will be showcasing its wide array of brands in booth #14214, Central hall, at this year's CES, January 6-9 in Las Vegas. Well known for bringing the wildly popular Polaroid instant print products and Polaroid Cube lifestyle action camera family to market, C&A will display a broad range of consumer electronics, pro audio equipment, household appliances and photo equipment including products from ZINK, which the company added to its brand portfolio in 2015.
C&A has over 20 years of experience in the consumer electronics industry, becoming one of the largest retailers on Amazon. The company has used the retail platform to expand their diverse line of products by focusing product development specifically on the needs of the consumer through feedback and reviews.
"With online selling, we have the world's largest focus group right at our fingertips, so it seemed logical to tap into that feedback while creating new products or bringing the next generation of our current products to market," said Chaim Pikarski, Executive Vice President of C&A. "We have several brands under the C&A umbrella that specialize in everything from small home appliances, to audio and DJ equipment, to products for babies and kids. What they all have in common is that our team incorporates authentic customer feedback into the design and development process to create products to meet specific consumer demands, all at an affordable price point."
Prominently featured in the C&A booth will be products from the Ivation brand of consumer electronics, small kitchen appliances and household products. Debuting at this year's show is a line of in-car dashcams including WiFi-enabled and super HD models. Additional new products include an Android operated Portable Smart DLP Projector that is compatible with a users' smartphone or tablet, and a meat thermometer specifically designed with the tech savvy consumer in mind. The thermometer's probe is waterproof and made of stainless steel and aluminum, making it heat resistant up to 572 degrees F. It's super strong magnets and heat-resistant Teflon probe wire make it ideal for use with ovens and BBQ grills.
"Our new Ivation meat thermometer and timer is an excellent example of how we've redesigned a product based on consumer needs," added Pikarski. "Based on organic consumer feedback, not only did we change the physical design of the product to make it more secure, stable and easier to use, but we also looked at the user experience and what additional features might make cooking easier for them. With that in mind, we added the ability for users to save all their settings, including custom setting, so cooking their favorite dish is easier than ever."
Another brand under the C&A umbrella that will be featured in the booth at CES is digital instant print pioneer, ZINK. ZINK®, which stands for Zero Ink®, is the inventor and reseller of ZINK® Technology, a full-color printing system that eliminates the need for ink cartridges or ribbons, and is the technology used in the Polaroid Zip and Polaroid Snap instant print products. All the color required for printing an image or text is embedded in the ZINK Paper® itself. On display will be the ZINK hAppy Smart App Printer. The ZINK hAppy is a WiFi-enabled smart printer that connects to smartphone or tablet allowing users to print their favorite photos in fun and creative ways. The printer works with the free ZINK Design Studio app for iOS and Android, offering thousands of professional art elements such as frames, fonts, art, backgrounds, and other ready-made designs. ZINK paper is available in zRolls with widths ranging from 3/8"-2" offering a variety of printing options.
Other brands on display in the C&A booth include:
Products from all the C&A brands will be on display in the C&A booth #14214, Central hall at CES 2016, January 6-9 in Las Vegas. For more information, please visit www.camarketing.com.
About C&A
C&A Marketing is a leading manufacturer, distributor and online reseller of cameras and photographic equipment. Headquartered in Ridgefield Park, N.J., C&A is the Polaroid Licensee for instant digital cameras, sports video cameras, IP home security cameras and photo accessories. In addition, C&A owns and operates 11 photographic retail stores across the United States including Ritz Camera & Image. C&A also continues to expand the RitzPix.com imaging business. With over two decades in business, the depth and breadth of their inventory is constantly expanding as is their presence and reputation in the consumer electronic marketplace. Recently, C&A added the retailer and creator of the "in-flight" catalogue SkyMall to their growing portfolio.
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