CAMUS Launches Ile de Re in the U.S. Market

NEW YORK, Aug. 1, 2012 /PRNewswire/ -- CAMUS (pronunciation: "Kah-moo"), the last independent, family-owned Cognac house and 5^th largest worldwide, is proud to announce the release of the first and only Ile de Re Cognac. Ile de Re is an island off the west coast of France that carries the designation of the mainland. The house of CAMUS is the first to bring an Ile de Re Cognac to market, launching Ile de Re Fine Island Cognacs this month.

(Photo: http://photos.prnewswire.com/prnh/20120801/NY49759 )

Three unique expressions, Ile de Re Fine Island, Double Matured, and Cliffside Cellar, will highlight the unexpected aromas, flavors and personalities distinctive to the island of Ile de Re. Each has salty, maritime notes that generally appeal to Scotch drinkers. Available nationwide, in select markets, the SRPs are $49, $69, and $99, respectively.

Reinforcing their reputation as the "ORFEVRE du Cognac" (Cognac Craftsman), CAMUS has kept the extraordinary personality of the island's eaux-de-vie, while offering outstanding smoothness and fruity aromas. Ile de Re, prized for its pre-phylloxera vines, produces these one-of-a kind Cognacs that carry an intense local flavor.

CAMUS President, Cyril Camus, explains the inspiration for the launch in the U.S market, "We are very proud to offer this worldwide exclusive Cognac to America. With its naturally iodine-rich, lively yet dry palate, we are sure that the U.S. market is going to find this to be as special as we truly think it is."

Ile de Re Fine Island Cognac
This impressive Cognac offers a beautiful yellow and golden color. With light and fresh iodine notes and a lively, oak and salt finish this Cognac is perfect neat, on the rocks, with a dash of water or chilled. A specific aging process, with high humidity levels, imparts a pleasant roundness to this Cognac. (SRP. $49)

Ile de Re Double Matured Cognac
This golden amber Cognac is like no other. With a unique age technique in two distinct stages; first aging in a cellar with high humidity and second aging in "toasted barrels," this Cognac produces a fruity and smooth taste. Ile de Re Double Matured is a distinctive Cognac with spicy, marine, crystallized fruit notes and a smoky finish. (SRP. $69)

Ile de Re Cliffside Cellar Cognac
This amber-colored Cognac carries slight hints of orange. This distinctive Cognac has indications of vanilla, spice and traditional "rancio charentais." Providing marine and iodine characters, this Cliffside Cellar has a specific aging period in the Fort de la Pree cellar located 10 meters away from the Atlantic Ocean. (SRP. $99)

About CAMUS Cognac:
The last great independent, family-owned Cognac house, CAMUS has been managed by five generations since it was founded in 1863. Today, it is the world's fifth largest Cognac firm, employs 500 people and is managed by 41-year-old President and General Manager Cyril Camus, who follows his forefathers' philosophy of quality, tradition and innovation. CAMUS sells products in nearly every country in the world, including most international airports and on board many international airlines, with a network of over 200 duty-free partners, covering more than 4,000 shops worldwide. The brand successfully launched in the U.S. in 2010.

CAMUS Cognacs (40% alc./vol.); Avoid the Excess
For further information or artwork, please contact Jacqueline Long at
Deussen Global Communications, +1-212-682-2293, x151
or email [email protected]

SOURCE CAMUS Cognac