Case Logic Introduces New Photography, Mobile Computing and Travel Solutions at CES 2011

LAS VEGAS, Jan. 6, 2011 /PRNewswire/ -- Case Logic, the leading innovator in organization solutions for consumer electronics, today introduced new mobile lifestyle products at the Consumer Electronics Show (CES), at the Las Vegas Convention Center in booth #9034 in the Central Hall. The products reinforce the Case Logic legacy of delivering on-trend, intuitive solutions to help consumers manage and organize their on-the-go lifestyles.

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"From tech enthusiasts to jet-setters, commuters and busy families, everyone is living a more mobile lifestyle," said Jeff Warde, global marketing director for Case Logic. "Case Logic is committed to making all aspects of life on-the-go easier, and we are proud to continue our legacy of organization and innovation in 2011 with new design introductions within our mobile computing, photo and travel categories."

Mobile Computing Solutions: Among the "hottest" gifts to give and receive during the 2010 holiday season, Apple's iPad® and mobile computing devices claimed three of the top five spots on U.S. adults' holiday wish lists. With the popularity of mobile computing devices and the explosive demand for the Apple iPad in mind, Case Logic introduced new lines of cases appropriate for tablets, netbooks and laptops that will make mobile computing easier and more fashionable. From water-resistant iPad sleeves like the iPadW to the colorful, rigid EVA shell protection offered by the QNS, Case Logic offers a variety of solutions in on-trend colors and durable designs.

New NOX Collection: Designed for the young professional, Case Logic's new NOX line of laptop cases offers differentiated features and functionality that acknowledge current cultural and technological trends. A sophisticated mix of black textures punctuated with pale pool-colored interior details, these cases feature dedicated compartments for laptops and/or iPads®. Other contents the individual user carries – and adds and subtracts to throughout the day – are distributed in an innovative collection of stretchy pockets and cellular organization.

Each NOX product includes a Quick Response (QR) code, which can be scanned by smartphone cameras to automatically take users to the NOX information website, offering an information-rich experience for each user to learn more about the NOX collection. The new NOX line and QR technology illustrates Case Logic's ongoing commitment to creating intelligent, intuitive organization solutions and providing real-time access and product information to customers on-the-go.

Photo Solutions: According to the Consumer Electronics Association, digital cameras were among the top gifts requested during the 2010 holiday season. To complement this high-demand category, Case Logic's 2011 photo offerings cater to both compact digital and compact systems, as well as SLR cameras. Innovative additions to Case Logic's popular photo solutions category include backpacks and slings to meet a wide range of photography needs. Everyone, from the new parent capturing memories to the photo enthusiast, can find a solution that works for them within Case Logic's DCB, SLR and QPB lines.

Travel Solutions: In an era of heightened airport security regulations, additional screenings and extra charges for checked luggage, it's no surprise a recent Case Logic and Harris Interactive survey found U.S. adults may not be looking forward to traveling, with a majority of U.S. adults – 71 percent – feeling anxious at the airport or in other travel situations. The survey also revealed that 68 percent of U.S. adults find security-related situations to be the biggest source of stress, while 72 percent of travelers who pack their own suitcases forget something – toiletry items, such as toothbrushes, are among the most forgotten items.

As a leading supplier of travel organization solutions, Case Logic helps keep travelers organized and stress-free. Case Logic's new introductions for travel include everything from laptop and Macbook-friendly backpacks with plenty of organizational pockets, to lightweight, carry-on luggage with removable security-friendly laptop sleeves to help travelers get to their final destinations with ease and efficiency.

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About Case Logic – The Life, Simplified.® Legacy

Case Logic, a brand within the Thule Group, has been a leader in developing and delivering intelligent organization solutions for the ways people live for more than 25 years. The company started in Boulder, Colo. in 1984 with the goal of creating a solution for cassette tapes rattling around on the car floor while driving to the ski slopes.

Today, Case Logic develops and distributes portable and home storage accessories for portable electronics, laptops, cameras and camcorders, CDs and DVDs, automotive organization and luggage to customers across the globe.

For more information about Case Logic and its products, please visit www.caselogic.com.

SOURCE Case Logic