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      Casio Partners With Russ Ronat's Project Holocene For Wildlife Conservation Display

      Casio's LampFree Projectors Enhance Art Installations in Phoenix and New York

      Casio logo (PRNewsfoto/Casio America, Inc.)

      News provided by

      Casio America, Inc.

      Sep 27, 2018, 11:07 ET

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      DOVER, N.J., Sept. 27, 2018 /PRNewswire/ -- Casio America, Inc. is partnering with Russ Ronat, Creator and Artist of Project Holocene, this October in New York City at the Anthony Horth Gallery and in Arizona at the Phoenix Zoo to provide projectors for Ronat's art installations. The installations will consist of a selection of large mixed media drawings of animals on the endangered species list in an effort to draw attention to the beauty and mistreatment of wildlife. Casio's Ultra Short Throw LampFree projectors will be utilized to project the progression of those drawings, which Ronat hopes will get people talking about the harms of deforestation, illegal wildlife trade and other threats that endangered species face.

      "Casio was an easy choice as the technology provider for my exhibit," said Ronat. "Project Holocene is all about conservation and being eco-friendly. It was necessary to choose technology that is mercury free while also providing a dynamic, bright, and passionate picture." 

      The Casio projectors will be used strategically to bring Ronat's drawings to life. These projectors utilize Casio's LampFree® technology, which combines a laser, fluorescent element and an LED light to deliver a mercury-free hybrid light source that can sustain a robust brightness and energetic image well beyond the duration of the installation. In fact, Casio's LampFree projection technology has a lifespan of up to 20,000 hours and helps keeps maintenance costs at a minimum by eliminating the need to buy and discard hazardous mercury lamps.   

      "Casio is proud to work with Russ Ronat, the Anthony Horth Gallery, and the Phoenix Zoo, and be involved in such an impactful display," said Joe Gillio, Senior Director Strategic Planning and Marketing, of Casio's Business Projector Division, "We knew that it was extremely important that the technology Russ chose for Project Holocene brought his message to life without being diminished in the transition from hard copy to video. We're honored that he trusted Casio and our LampFree projectors with this incredible feat."

      The Phoenix Zoo (http://www.phoenixzoo.org/) display will take place from October 1st - January 13th, 2019. This installation will include three projected film displays. The New York City display will open October 1st – December 22nd at The Anthony Horth Gallery (https://www.anthonyhorth.com/). This display will include 12 large drawings of different animals, a light box installation, and a projected video, showing a drawing of an animal in creation.

      To learn more about the exhibit and Casio's involvement please visit www.ProjectHolocene.com.

      For more information on Casio's LampFree Projectors, please visit www.CasioLampFree.com.

      About Casio America, Inc.
      Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit casio.com/home.

      About Casio LampFree® Projectors
      Casio's portfolio of LampFree® projectors combines a laser, a fluorescent element and an LED light to deliver a mercury-free hybrid light source that lasts up to 20,000 hours while sustaining a high brightness and keeping maintenance costs to a minimum.  Casio has five series of LampFree® projectors that are available for home, business, education and commercial applications - Core, Advanced, Slim, Ultra Short Throw, and 4K Ultra HD. For additional information on Casio's projector series and LampFree® technology, please visit www.CasioLampFree.com.

      SOURCE Casio America, Inc.

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