Catapult PR Celebrates 18 Years as Strategic Narrative Marketing Drives the Company's Most Successful Year to Date
Catapult's award-winning approach to company messaging continues to build momentum as demand for Strategic Narrative Marketing services and clientele grows
BOULDER, Colo., Sept. 11, 2017 /PRNewswire/ -- Catapult PR (www.catapultpr-ir.com), a leading B-to-B high-tech PR and marketing firm and creator of Strategic Narrative Marketing, today announced its 18th anniversary. Catapult rings in another year in business with several major milestones around its innovative Strategic Narrative Marketing messaging framework. Strategic Narrative Marketing helps organizations define and own categories to gain a true leadership position in the marketplace.
Tweet This: .@catapultpr celebrates 18 years as leaders in #PR #messaging & industry leadership http://www.catapultpr-ir.com/practical-guide-to-strategic-narrative-marketing/ #StrategicNarrative
"This year has been paramount in growing and evangelizing Strategic Narrative Marketing, as well as our PR business," said Guy Murrel, co-founder and principal of Catapult. "Not only do we want to continue growing our Strategic Narrative Marketing offering to help companies drive markets, but we want to empower our PR and marketing peers to regain ownership over company messaging."
Since its last year, Catapult achieved several major milestones including:
- The official launch of its Strategic Narrative Marketing framework
- The launch of its book, "A Practical Guide to Strategic Narrative Marketing" (http://www.catapultpr-ir.com/practical-guide-to-strategic-narrative-marketing/)
- Two industry awards for its new messaging approach:
- Gold Stevie Award
- Silver Golden Bridge Award
- 80 percent increase in Strategic Narrative Marketing workshops and messaging projects
Strategic Narrative Marketing
Catapult created and launched Strategic Narrative Marketing in September 2016. The approach includes a step-by-step process that helps companies stand out in their market and deliver a unique industry-level narrative. The process is detailed in Catapult's book (http://www.catapultpr-ir.com/practical-guide-to-strategic-narrative-marketing/). The services include initial discovery session and workshop, narrative development, launch and ongoing PR-centric support.
To learn more about Catapult's Strategic Narrative Marketing Workshop, visit: http://www.catapultpr-ir.com/strategic-narrative-messaging-workshop/
About Catapult PR-IR
Since 1999, Catapult has helped b-to-b tech firms grow and prosper through its blend of strategic messaging, media and analyst relations, social media and content marketing services. It is the creator of Strategic Narrative Marketing, a new, much-needed approach that helps organizations define and lead new or existing categories as a strategy to stand out, say something compelling and differentiate from competitors. For more information on Catapult, call 303-581-7760 or visit the company's web site at http://www.catapultpr-ir.com.
Media Contact:
Terri Douglas
Catapult PR-IR
303-581-7760, Ext. 18
[email protected]
SOURCE Catapult PR-IR
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