Catapult PR-IR Named Agile Alliance's Public Relations Agency Of Record For Seventh Consecutive Year

Catapult's 14 years of industry experience helps Agile Alliance promote the benefits of Agile and position its annual conference as the foremost event for practitioners and executives

Apr 03, 2013, 09:02 ET from Catapult PR-IR

BOULDER, Colo., April 3, 2013 /PRNewswire/ -- Catapult PR-IR (, a leader in public relations services for technology companies, today announced it has been selected as the Agile Alliance's agency of record for the seventh consecutive year to provide public relations services and counsel. The Agile Alliance ( is a non-profit organization dedicated to supporting the advancement of Agile software development principles and practices. Catapult provides strategic support for ongoing Agile Alliance initiatives and programs, international events and on-site support for the industry's leading annual conference, including this year's Agile2013 Conference in Nashville, Tenn.

"I can't think of another PR firm that has as much experience within the Agile industry and community as Catapult, and that knowledge has helped the Agile Alliance promote its good work around the globe," said Phil Brock, managing director for the Agile Alliance. "Relationships are a cornerstone to the Agile community and we are extremely pleased to continue our long-standing relationship with the team at Catapult."

Catapult began its own Agile journey when it helped launch Rally Software in 2004 as the first SaaS-based software for managing what was then a grassroots-led industry initiative. Its team members attended and provided counsel at the first Agile Conference in Denver, and it has provided PR support for every conference since. Currently, Catapult represents industry leaders CollabNet (Enterprise Cloud Development, Agile, ALM) and Tasktop Technologies (ALM integration). Catapult also has provided support to other companies within the industry, including: Danube, ThoughtWorks, SolutionsIQ, Jama Software and independent consultant and luminary Dean Leffingwell.

"It has been awesome to watch the Agile development movement mature over the years and to work with the Agile Alliance to promote the benefits of iterative software delivery methods," said Guy Murrel, co-founder and principal at Catapult. "Our seven-year partnership has been successful for both parties, and we look forward to continued success during the coming years."

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About Agile Alliance
Agile Alliance is a non-profit organization dedicated to promoting the concepts of Agile software development, as outlined in the ( With nearly 6,000 members located around the globe, Agile Alliance is driven by the principles of Agile methodologies and the value delivered to developers, organizations and end users. Agile Alliance organizes the annual Agile conference, the industry's leading event that attracts practitioners, academia, business and vendor-partner community members from around the globe. The Agile2013 conference is scheduled for Aug. 5-9 in Nashville, Tenn. For more information about the organization, please visit (

About Catapult PR-IR
Catapult PR-IR provides strategic public relations and investor relations services exclusively for technology companies. Catapult helps its clients establish new market positions that are shared by only an elite few within their industry. The firm has won numerous awards, including PRSA's Gold Pick Award, Holmes Report's "Best Agency to Work For" award and the Boulder County Business Report's Mercury 100 Fastest Growing Companies Award. Catapult's client roster includes the Agile Alliance, TapInfluence, CollabNet, FreeWave Technologies, Inovonics, JNBridge, SparkFun Electronics and Tasktop Technologies. For more information on Catapult, call 303-581-7760 or visit the company's Web site at (

Media Contact:
Catapult PR-IR
Mary Cochran