NEW YORK, June 23, 2014 /PRNewswire/ -- Wines of Germany has once again proclaimed July as the "31 Days of German Riesling" with by-the-glass specials and tastings at restaurants and wine shops across the country.
For the fourth year in a row, Wines of Germany has partnered with Paul Grieco and his Summer of Riesling team at Terroir wine bars and Hearth restaurant in New York City for this promotion. Over 100 restaurants and wine shops will participate in the seventh "Summer of Riesling" program, and each will dedicate July to all things German Riesling.
Participating restaurants will offer at least two German Rieslings by the glass throughout the summer, with special offers such as wine flights and food and wine pairings during the month of July. Wine shops will offer in-store tastings and discounts on bottles of the beloved beverage for the entire month of July as well.
Leading participants include restaurants such as Gramercy Tavern and Restaurant Daniel in New York City; Prospect in San Francisco; Lukshon in Los Angeles; and Empire State South in Atlanta. A full tasting schedule and program details can be found at www.31DaysGermanRiesling.com.
To add to the celebration, Wines of Germany is hosting an online sweepstakes for a chance to win a trip for two to Germany. To enter, consumers should post to Twitter, Instagram or Vine from a 31 Days of German Riesling tasting or participating restaurant and geo-tag their location with the hashtag #31DaysGermanRiesling.
In addition, consumers can enter to win one of 200 $25 Wine.com gift cards just by using the hashtag #31DaysGermanRiesling on social media. Consumers can also enter to win both prizes via Facebook by uploading posts and photos directly to the Wines of Germany Facebook page.
To keep the celebration going, German Wine Queen Nadine Poss will visit New York from July 7-10. Originally from the Nahe region, Nadine was chosen from amongst the 13 regional wine queens of Germany for her wine knowledge, sparkling wit and overall demeanor. During her visit to the U.S., she will host the Summer of Riesling Concert Cruise on July 8 in New York Harbor and visit local New York restaurants and retailers.
Wines of Germany provides participating restaurants and retailers with marketing collateral such as German Riesling-themed informational post cards, bottle tags, t-shirts, temporary tattoos, buttons, and stickers galore for customers.
So raise a glass to the "31 Days of German Riesling" — a new habit you'll never want to break!
About Wines of Germany
Wines of Germany is the exclusive U.S. office of the Deutsches Weininstitut. Wines of Germany is focused on creating greater awareness to further enhance the image and increase sales of German wine in the U.S. through educational and promotional activities. It is the primary information source on wines deriving from the 13 German wine growing regions for members of the wine trade, the media, and U.S. consumers. The promotional and educational efforts of Wines of Germany focus primarily on Riesling and Pinot Noir, the most famous German grape varieties. For more information, visit www.germanwineusa.com.
SOURCE Wines of Germany