CellSell® Cellular Retail ERP Platform Celebrates 20th Anniversary with Inaugural On-Site Guest Customer Success Story Showcase March 22-24, at International CTIA Wireless 2011® in Booth #2614 with Wireless Zone®

MONTREAL, March 21, 2011 /PRNewswire/ -- CellSell® (http://www.cellsell.com), developed by Worthware Systems International (CellSell Systems International), will celebrate 20 years of successful service, to carriers and retailers of cellular phones at CTIA Wireless 2011, in Booth # 2614, March 22-24, 2011, in the Orange County Convention Center, Orlando, Florida, with its inaugural on-site guest customer success story showcase.

CellSell® is the leading Retail ERP enterprise platform in North America, created specifically for cellular phone retailers that supports single corporate entities with single or multiple retail locations, or multiple corporate entities with multiple retail locations and fully integrates, consolidates and coordinates all the resources, information and activities needed to perform, storefront and back-office wireless retail industry specific, daily business processes, including financial accounting, inventory management, inventory optimization, supply chain management, customer facing interactive retail, digital media in-store advertising, point-of-sale (POS), activation management, channel management, customer relationship management (CRM), sales force automation (SFA), e-mail and social media campaign marketing, commission management, human resources (HR), Payroll and OLAP business intelligence (BI) reporting.

This year's on-site guest customer success story showcase will feature a case study of a recent CellSell® implementation at Wireless Zone®, the largest independent wireless retail franchise in the United States of America.  Wireless Zone® representatives have volunteered to be present on-site and staff a model wireless retail store inside of the CellSell® exhibit to answer questions about their own experience with CellSell® and to share their customer success story, with other wireless retailers who take the time to visit the showcase.

"After a vast search for a point of sale system that will not only work out for single user businesses, but one with a platform to have different businesses rolled into one master data management platform, Wireless Zone® decided CellSell® was not only the best POS system for our Franchised and corporate owned in store solution, but the solution that will help Wireless Zone® manage its long-term business well into the future," said Kevin Sinclair President and CEO of Wireless Zone®. "We worked directly with Ron Moss, President and CEO of Worthware Systems International, the developers of CellSell®. He did not come in and show us a take it or leave it solution, instead he worked to understand our business with Franchise Owners working up through our corporate entity, told us what could be done, and what could not be done, and formalized a solution that will work for Wireless Zone® now at 430 stores and well into the future when that number will be easily doubled.  Wireless Zone® looks forward to a long-term relationship that will result in a win for our Franchise Owners, Wireless Zone® corporately and CellSell®."

"We are delighted that in this, our 20th anniversary year, that Wireless Zone® has stepped forward, to become our first-ever guest customer undertaking to share their CellSell® implementation success story with other retailers at CTIA Wireless," said Ron Moss, President and CEO of Worthware Systems International. "Their presence in the CellSell® exhibit, speaks volumes about their confidence in and commitment to our platform. Our inaugural guest customer CellSell® success story showcase is designed to be a convenient venue, where retailers of cellular phones of all sizes, attending CTIA Wireless this year, can quickly come together to find out directly from another industry leading retailer exactly what CellSell® is all about and how it can help businesses run better, on a single, integrated, time-tested and proven, industry specific retail ERP platform, instead of a collection of standalone, single purpose software packages."

For more information about additional technology presented at the CellSell® Exhibit in booth #2614 view press kit materials.

Please click here to view press kit materials available online.

About Wireless Zone®

Wireless Zone® has become the nation's largest premium wireless retail franchisor and was ranked the No. 1 franchise in its category by Entrepreneur magazine.

About Worthware Systems International

Worthware Systems International (CellSell Systems International) is a privately held Canadian corporation specializing in the production of highly scalable, configurable and customizable integrated accounting and Retail ERP systems, designed specifically for retailers of cellular phones, under the CellSell® accounting systems brand. Visit www.cellsell.com.

SOURCE CellSell