Charitable Shopping Website Buy4.com Launches in Time for Holiday Season

DAYTONA BEACH, Fla., Nov. 17, 2011 /PRNewswire/ -- Buy4.com is asking, "Who Will You Buy4?" this holiday season. The new website empowers America's 150 million plus online shoppers to support their favorite cause or charity by simply visiting www.Buy4.com, choosing a cause and then shopping online at more than 1,700 popular retailers.

Shoppers can generate donations by shopping at retail partners, including Amazon, Bloomingdale's, Best Buy, Macy's, Target, Walmart, Old Navy and hundreds of other popular merchants.   The retailer pays a percentage, ranging from 1 to 30 percent, of each purchase generated by Buy4 members to that member's favorite cause.  There is no additional cost to the shopper and the charitable shopping website is free and easy.  

Buy4 members can choose from more than 1.5 million causes to support and includes charities such as Autism Speaks, the Children's Institute and the United Nations Foundation.

"The United Nations Foundation is proud to partner with Buy4.com to raise money for the Nothing But Nets anti-malaria campaign," said Kathy Calvin, CEO of the United Nations Foundation.

Smaller, community causes are also taking advantage of the simple and free method to mobilize their supporters.

"My son has a disability and watching him ski for the first time was an incredible gift.  My family is so grateful to the Adaptive Sports Foundation for making the experience possible," said Michelle Carlson.  She continued, "In just a few months I've raised more than $170 for the Foundation using Buy4.  I hope this money will impact other families like mine."  

"Buy4.com can make a huge difference for so many deserving causes and charities, and I hope the only question people will have is 'Who will I Buy4?,'" said Chris Chrisenberry, co-founder of the website.

For more information about buying for your cause or partnering with Buy4, go to www.Buy4.com.  

Buy4 is on Facebook and Twitter.  

SOURCE Buy4.com