
The iconic drive-thru brand celebrates its 40th "Flava Versary" with new Flava Max menu items and "Fryway to the Flava Zone," an '80s-inspired anthem created with Yung Gravy
TAMPA, Fla., Sept. 10, 2026 /PRNewswire/ -- Forty years ago, Checkers & Rally's hit the fast-food scene with a simple idea: boring had no place on the menu. Now, the iconic drive-thru brand is celebrating four decades of doing things differently with its 40th Flava Versary - a flavor-packed celebration featuring craveable new menu items, plenty of Famous Seasoned Fries and a new anthem created in collaboration with rapper Yung Gravy.
Checkers & Rally's has been maxing out flavor since the '80s, and for its milestone anniversary, the brand is taking fans straight to the Flavaverse with "Fryway to the Flava Zone," a new single that reimagines the iconic 1986 hit "Danger Zone" with a Checkers & Rally's twist. With his signature blend of throwback influences and modern internet culture, Yung Gravy helps Checkers & Rally's celebrate 40 years in fittingly over-the-top '80s fashion.
And because no 40th Flava Versary would be complete without something new to crave, Checkers & Rally's is pairing the anthem with a lineup that puts its Famous Seasoned Fries - and plenty of sauce - center stage.
Meet the 40th Flava Versary Lineup
The celebration doesn't stop with the music. Checkers & Rally's is bringing the Flava Max with a lineup that puts bold sauces, over-the-top combinations and its Famous Seasoned Fries front and center:
- Flava Max Double starting at $3.49: More than ¼ lb. of beef topped with Famous Seasoned Fries, American cheese and dill pickles, plus your choice of sauce; Frank's RedHot® Stingin' Honey Garlic™, Creamy Garlic Parmesan or new Smokin' Chipotle Mayo.
- Flava Max Chicken Bites & Fries Box starting at $3.49: Crispy Chicken Bites tossed in your choice of sauce; Frank's RedHot® Stingin' Honey Garlic™, Creamy Garlic Parmesan or new Smokin' Chipotle Mayo, served over a bed of Famous Seasoned Fries.
"Forty years is an incredible milestone, but we've never been a brand that's interested in blending in," said Chris Tebben, CEO of Checkers & Rally's. "We were born to bring bold, craveable flavor to fast food, and that fearlessly original spirit still defines us today. Our 40th Flava Versary celebrates everything fans love about Checkers & Rally's and teaming up with Yung Gravy to put a fresh spin on an iconic '80s anthem is the perfect way to turn up the flavor for our biggest birthday yet."
Take the Fryway to the Flava Zone
"Fryway to the Flava Zone" comes to life in a retro-inspired music video that transports fans into the Flavaverse - an alternate reality where Checkers & Rally's bold flavors collide with the unapologetic, larger-than-life energy of the 1980s.
In the video, an ordinary couple takes a bite of Checkers & Rally's and suddenly finds themselves transported into a colorful world where flavor rules, fries are famous and there's no room for boring.
"I'm a known proponent of flipping the Greats and making them 'Gravy,'" said Yung Gravy. "Working with Checkers & Rally's on 'Fryway to the Flava Zone' was exactly that. It's got all the fun, all the flavor, and all the Gravy energy. I hope y'all ready to step into the Flavaverse."
Fans can experience the 40th Flava Versary lineup at participating Checkers & Rally's restaurants nationwide. To stay up to date on Checkers & Rally's news, visit CheckersandRallys.com. Also, get connected to Checkers & Rally's across social media by following @checkersrallys on TikTok, Instagram, Facebook and YouTube.
Frank's RedHot® and Stingin' Honey Garlic™ are registered trademarks of The French's Food Company LLC, used under license.
About Checkers Drive-In Restaurants, Inc.
Based in Tampa, Fla., Checkers Drive-In Restaurants, Inc., an iconic and innovative drive-thru restaurant chain known for its bold, craveable food, Famous Seasoned Fries, exceptional value and people-first attitude, operates and franchises both Checkers® and Rally's® restaurants. With almost 700 restaurants strong and room to grow, Checkers & Rally's is a proven brand with flexible building formats that are aggressively expanding across the country. Checkers & Rally's is dedicated to being a place where franchisees and employees who work hard can create opportunities for themselves, their families and their communities. In recent years, the brand has earned several of the industry's most prestigious awards including "#1 Most Craveable Fries" by Restaurant Business in 2020 and 2018; "Best Franchise Deal" and "Best Drive-Thru in America" by QSR Magazine; "Top Food and Beverage Franchise" by Franchise Business Review; and the "Hot! Again" award from Nation's Restaurant News. The brand has also consistently been ranked on Entrepreneur's Franchise 500.
SOURCE Checkers Drive-In Restaurants, Inc.
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