Chennai Super Kings Introduces an All-new Innings 'Chennai Super Kings Super Cup'

CHENNAI, February 1, 2013 /PRNewswire/ --

Chennai Super Kings, one of India's biggest sports entertainment brand, today announced 'Chennai Super Kings Super Cup' - an all new multi-sports corporate tournament. The Super Cup, presented by Aircel will be an annual event introduced by Chennai Super Kings in order to promote interaction among business professionals by hosting multiple sports like tennis, table tennis, badminton, snooker, chess and cricket (20-20 format). True to its goal of being a 'Platform for like-minded people to play & interact', corporates across industries have been selected as participants.

The tournament will commence from February 3rd in Chennai and will witness participation from 38 Corporates (from Fortune 500 cadre) from Chennai who will battle it out for their sporting glory. All the matches will be officiated by TNCA qualified umpires and scorers. Winners and runners up will be awarded with attractive prizes and trophies. The tournament will conclude on March 24th and the winners may also get an opportunity to meet the Chennai Super Kings Team at the prize distribution.

On the occasion, Mr. Stephen Fleming, Coach - Chennai Super Kings said, "This initiative by Chennai Super Kings is intended to encourage spirit of sportsmanship and competition among participants and  fans. We are providing a platform to promote other sports at par with cricket and this will definitely strengthen our bond with our fans."

Mr. Chandrabhan, GM - Marketing, India Cements Ltd. said, "Through this initiative, the key decision makers of today and tomorrow will come together to compete on sports field, meet like-minded people in an informal setting and can be a harbinger of many new business ideas. We, at India Cements, believe that local businesses and fans must see a stake in the success of the home team - Chennai Super Kings. We are confident that the Super Cup will gain appreciation and will create a success story which will substantiate Chennai Super Kings as a fan-driven, sports entertainment brand."

The corporates participating in this tournament are as follows: TCS, Allsec, HDFC Bank, Accenture, Ernst & Young, Cognizant, HCL, RBS, Infosys, Vodafone, WNS Global Services, Coke, Caliber Point, Danfoss Industries, Kotak Mahindra Bank, Hexaware Technology, Damco-Maersk, Verizon, HP, HSBC, CapGemini, India Cements, FreshDesk, Sutherland, Cholamandalam, VGN, Ericcson Global, SistemaShyam, Servion Global, Tata Capital, Impiger Tech, The Hindu, Jones Lang La Salle, Tata Tele, Samsung, Standard Chartered Bank, ITC and India Pistons.

About Chennai Super Kings:

Chennai Super Kings is part of the nine competing teams promoted by Indian Premier League. Founded in 2008, 'Chennai Super Kings' is captained by Mahendra Singh Dhoni from the very first season and coached by Stephen Fleming. The team is based out of Chennai and is owned by India Cements Limited, which is one of the leading producers of cement in South India. India Cement's contribution towards cricket is immense especially in the last 5 years even though it has been a pioneer by promoting sports as diverse as cricket, squash, chess, golf for over two decades. 

Visit our website http://chennaisuperkings.com/ for more details.

Primary Media Contact: Deepti Khera, [email protected], 91-9810991819