Chicago's Michigan Avenue Crackles With Excitement Throughout February During Toast on the Magnificent Mile(R)

Jan 20, 2010, 05:00 ET from The Greater North Michigan Avenue Association

CHICAGO, Jan. 20 /PRNewswire/ -- Celebrate life's moments every day of February with the luxury retail shops, hotels, dining and nightlife destinations that call The Magnificent Mile® in Chicago "home." The 3rd annual TOAST on The Magnificent Mile offers overnight hotel packages from $139, "Shop, Sip and Save" retail events, special dining and nightlife offers featuring delicious Moet & Chandon champagne, and family-friendly fireworks every Saturday. The only winter fireworks show in Chicago provides a colorful crescendo highlighting The Magnificent Mile skyline near the Chicago River and Michigan Avenue on February Saturdays at 6:30 p.m. beginning February 6. Each week, the first 750 guests arriving to the viewing area at 401 N. Michigan Avenue receive complimentary holographic viewing glasses.


"Whether it's a birthday, a new job, or simply a new look that guests want to celebrate, this entire month is about toasting everyday successes and joys in life," said Angela Roman, the TOAST event chair who also serves as the wine director and director of operations for The Signature Room at the 95th by day. Roman went on to explain that her restaurant venue, located at 875 N. Michigan Avenue atop the John Hancock Center, will mark the month-long event by offering a Champagne Cooking Class for Couples on February 15th that includes dinner and plenty of bubbly for participants.  

Events continue throughout the month on One of the Great Avenues of the World…North Michigan Avenue…and there's even an enter-to-win opportunity to win a Magnificent Mile Weekend! Visit for complete sweepstakes details.

"The entire month is filled with ways to turn winter blahs into winter ahhhs," said John Chikow, president and CEO of the Greater North Michigan Avenue Association, the business organization that presents TOAST on The Magnificent Mile along with Moët & Chandon. "Our member businesses offer spirited specials and events that give us all plenty of reason to celebrate throughout February," the leader of the 700-member association added.

Become a fan of The Magnificent Mile on Facebook and follow real-time event updates and special deals on Twitter at FeelMagnificent. For complete details for over 60 key events happening during TOAST on The Magnificent Mile, visit, or call the special events hotline at (312) 409-5560.  

SOURCE The Greater North Michigan Avenue Association