PHILADELPHIA, May 21, 2014 /PRNewswire/ -- Chickie's and Pete's, the Philadelphia-area sports bar and restaurant chain, today announced it will kick off Memorial Day weekend by offering a "toll-free" ride on the Atlantic City Expressway for families headed to the Jersey Shore. Chickie's and Pete's joins Sportsradio 94 WIP and the South Jersey Transportation Authority to kick off a special "100 Days of Summer" promotion on Friday, May 23 at the Frank S. Farley Service Plaza (Mile Post 21) on the Atlantic City Expressway. The afternoon event will feature giveaways, special guests, free food, and safety demonstrations by several New Jersey transportation agencies to ensure a safe and memorable summer at the shore.
As part of the promotion, Chickie's and Pete's will pay all eastbound tolls on the AC Expressway at the Egg Harbor Toll Plaza from 5 to 6pm. Additionally, the Chickie's and Pete's mascot, "Crabfry Guy" will be on hand with the "Crabfries® Express" truck to give away free Crabfries® to hungry holidaymakers at the Farley Service Plaza. A portion of the proceeds from every order of Crabfries® sold at the Jersey Shore this summer will be donated to the police departments in Longport, Margate, Atlantic City, and Ventnor to help with the purchase of police K-9 units.
"This is just another way of saying thank you to our loyal guests who have been so good to us throughout the years," said Pete Ciarrocchi, President and CEO of Chickie's and Pete's.
Sportsradio WIP's Anthony Gargano and Rob Ellis will broadcast live from the Farley Service Plaza beginning at 1pm, and the "Voice of Citizens Bank Ballpark," Dan Baker, will make a personal appearance to meet with fans from 1-3 pm.
About Chickie's and Pete's:
Chickie's & Pete's is a Philadelphia-area sports bar and restaurant chain with 14 locations across Pennsylvania and New Jersey. Founded in 1977 by Peter and Henrietta Ciarrocchi, Chickie's & Pete's started as a single location in the Mayfair neighborhood of Philadelphia and has since grown to become one of the most recognizable brands in the region. Its famous, one-of-a-kind Crabfries® concession locations can be found in stadiums, arenas, boardwalks and amusement parks throughout the area. Chickie's & Pete's is a leader in forging innovative strategic partnerships and utilizing technology to bring together casual dining with interactive sports entertainment. The company combines family-based values with a love of all things sports in each of its locations.
SOURCE Chickie's and Pete's