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Children's Book Helps Breastfeeding Moms Save $1,500


News provided by

Istoria House Publishing

Aug 04, 2011, 08:10 ET

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CHICAGO, Aug. 4, 2011 /PRNewswire/ -- Commonly, when a mother leaves the hospital with her new baby, she is given samples of infant formula and coupons from the manufacturer. "What they really should be providing her with is a calculator," says Mark Repkin, author of children's book "Mommy Breastfeeds My Baby Brother."  

"$1,500! That's approximately what the family that bottle feeds will be spending the first year for the cost of basic formula," Repkin continues.

"If the health benefits of breastfeeding aren't enough of a reason to choose breastfeeding vs. the bottle, perhaps the pocketbook is," says Repkin. "With the bleak outlook for the U.S. dollar, mothers who are bottle feeding are likely to shell out more money for infant feeding formula than ever before."

Coinciding with World Breastfeeding Week (August 1-7), the publisher of "Mommy Breastfeeds My Baby Brother/ Mama Amananta A Mi Hermanito" announced that the teach-your-child book will be available in a bilingual (English/Spanish) version later this month. The children's book is written for the age range of 2-6 years.

"Gaining the support of the family, including the new baby's sibling, is one of the most practical breastfeeding tips I can suggest," adds Repkin. "I love hearing from Mothers who share how they use the book to explain breastfeeding to their child. If in any way the book helped them avoid the costly choice of formula, I am thrilled."  

The new bilingual edition is soft cover format and available for $9.99 at http://www.mommybreastfeeds.com and http://www.facebook.com/mommybreastfeeds.  

"Mommy Breastfeeds My Baby Brother" is a charming, thoughtful portrayal of how a family adjusts to life with an "ever-hungry" infant and an inquisitive two-year-old sibling. The sweetly illustrated children's book relates the perplexing, often amusing situations that arise when Mommy is feeding the baby.

"The author does a wonderful job assisting siblings in an age-appropriate understanding of breastfeeding as well as guiding the adjustment to her new sibling role," said Dr. Susan Sirota, pediatric instructor at Northwestern University Medical School.

"Parents want to know how to introduce these concepts to older siblings, and 'Mommy Breastfeeds My Baby Brother' provides ideas that worked," said Marian Tompson, co-founder of La Leche League International.

Research shows that antibodies passed from a nursing mother to her baby can help lower the occurrence of many conditions, including ear infections, diarrhea, respiratory infections, and meningitis. "Financially speaking, breastfeeding mothers may be able to reduce some of the hidden costs of unplanned doctor visits which can quickly add up during the first year," says Repkin.

Repkin adds, "I'm excited that the bilingual version of 'Mommy Breastfeeds My Baby Brother' will reach both the English and Spanish-speaking mothers, and serve as a tool to teach their new baby's siblings the importance of breastfeeding. Mothers who breastfeed make both a natural healthy decision and a financially smart choice."

Photos:

http://mommybreastfeeds.squarespace.com/image-gallery

MEDIA CONTACT:

Rafaela Cortez, Director of Media
Istoria House Publishing
[email protected]
(847) 367-6884

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Istoria House Publishing

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