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China Education Alliance Announces First Quarter 2010 Financial Results
  • USA - English

-- First Quarter Revenue up 5% Year-over-Year

-- First Quarter Net Income up 11.7% Year-over-Year


News provided by

China Education Alliance, Inc.

May 12, 2010, 06:00 ET

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HARBIN, China, May 12 /PRNewswire-Asia-FirstCall/ -- China Education Alliance, Inc. (NYSE: CEU) today announced financial results for the first quarter ended March 31, 2010. The Company will host a conference call Wednesday, May 12, 2010, at 10:00 a.m. EDT to discuss these results.

    Financial Highlights for the First Quarter ended March 31, 2010
    -- Total revenue increased 5.0% year-over-year to $8.62 million, compared
       to revenue of $8.20 million in the first quarter of fiscal 2009.
    -- Gross profit rose 12.3% to $6.83 million or 79.3% of sales, compared to
       74.2% of sales, or $6.09 million, in the first quarter of 2009.
    -- Operating income increased 15.7% year-over-year to $3.90 million,
       compared to an operating income of $3.37 million in the first quarter
       of 2009.
    -- Net income increased 11.7% year-over-year to $3.66 million, compared to
       net income of $3.28 million in the first quarter of fiscal 2009.
    -- EPS was $0.12 per fully diluted share, compared to EPS of $0.13 per
       fully diluted share in the first quarter of fiscal 2009.

Xiqun Yu, Chairman and Chief Executive Officer of China Education Alliance, commented: "We are pleased to again report solid revenue and earnings growth driven largely by strong demand for our exam-oriented training services and our vocational training programs in China. We remain optimistic about the opportunities for continued growth in both the supplemental education resources and in IT and professional training programs offered through our vocational centers. We remain focused on our expansion efforts and also marketing strategies to develop our core businesses. We continue to expect 30 percent revenue growth for the full year 2010, based on the strong demand for our online educational services and our vocational training services."

Financial results for the first quarter ended March 31, 2010

China Education Alliance reported total revenue of $8.62 million for the first quarter ended March 31, 2010, an increase of 5.0% compared to $8.20 million for the first quarter of 2009. The Company's online education business generated 60.7% of its total revenue in the first quarter of 2010 compared to 58.9% for the same prior-year period. Its training center business generated 33.2% of total revenue in the first quarter of 2010 compared to 31.0% for the same prior-year period; its advertising business division generated the remaining 6.1% of total revenue in the first quarter of 2010, compared to 10.1% for the same prior-year period.

Online education revenue was $5.23 million for the first quarter of 2010, increasing 8.3% from $4.83 million in the first quarter of 2009.

Training center revenue in the first quarter of 2010 was $2.86 million, up 12.2% from $2.55 million in the first quarter last year. The increase was due to new programs and courses added at the Company's IT training center in Harbin.

Other revenues were approximately $0.53 million for the first quarter of 2010, a decrease of 36.0% from $0.83 million in the first quarter last year. Other revenues comprise only about 6.1% of total revenue.

Net income for the first quarter of 2010 was $3.66 million, representing an increase of 11.7% over first quarter 2009 net income of $3.28 million. Diluted earnings per share was $0.12, compared with $0.13 in the same period last year.

Operating income in the first quarter of fiscal 2009 increased to $3.90 million, from $3.37 million in the same period a year ago. Operating margin was 45.3% in the first quarter of fiscal 2010.

Overall cost of sales decreased 15.7% to $1.79 million in the first quarter of fiscal 2010, compared to $2.12 million for the same period in fiscal 2009. Gross profit increased to $6.83 million in the first quarter of fiscal 2010, an increase of 12.3% from $6.09 million for the same quarter in fiscal 2009. Gross margin for the first quarter of fiscal 2010 was 79.3%, as compared to 74.2% for the same quarter a year ago. The online education gross margin increased to 78.7% in the first quarter of fiscal 2010 from 75.2% for the same period in fiscal 2009. The training center gross margin increased to 77.9% for the first quarter of fiscal 2010 from 66.1% for the same period last year. Other revenues' gross margin was 92.3% in the first quarter of fiscal 2010, little change from 93.3% in the first quarter of last year.

Selling expenses increased 1.4% to approximately $2.24 million for the first quarter of fiscal 2010, compared to $2.21 million in the first quarter of 2009. General and administrative ("G&A") expenses were approximately $0.45 million for the first quarter of fiscal 2010, an increase from $0.25 million in the first quarter of fiscal 2009, primarily due to increases in some non- cash expenses (stock-based compensation), office expenses, and professional fees in the first quarter of fiscal 2010 compared to the prior year. As a percentage of revenue, G&A expenses at 5.3% increased in the first quarter of fiscal 2010 from 3.1% in the same period of last year.

Financial Condition

As of March 31, 2010, China Education Alliance had approximately $68.57 million in cash and cash equivalents, $70.20 million in working capital, and no long-term debt. Shareholders' equity at March 31, 2010 was approximately $79.30 million, an increase from approximately $75.34 million at March 31, 2009.

Business Outlook

China Education Alliance believes the education industry in China will remain a fast-growth sector. The Company has experienced rapid growth by providing online and onsite, supplemental educational training services to students ages 6 to 18 and vocational training services to adults ages 18 and up.

On February 4, 2010, the Company announced the first of several planned acquisitions for 2010, the acquisition of the Beijing Shifan Culture Communication Co., Ltd. and, as a consequence, the establishment of a new entity, Beijing New Shifan Education & Technology. Beijing Shifan's publication, the "Senior High School Students Mathematic, Physics, and Chemistry" magazine, which is endorsed by the China's Ministry of Education, and its popular nationwide academic contest for middle school and high school students, is expected to accelerate the marketing efforts of the Company and provide a platform to access markets nationwide.

For students ages 6 to 18, the Company provides downloadable course material and test papers online and classroom instructions onsite. All the online course material and test papers and onsite classroom instructions are provided by famed instructors in the People's Republic of China, with the purpose of helping the students pass the two most important exams during their academic life: the high school and college entrance exams.

For adults ages 18 and up, the Company provides various vocational training including IT and other professional training programs.

    China Education Alliance has two primary business lines:

    1. Exam-Oriented Primary and Secondary School Supplemental Education: The
       Company provides online educational resources for primary and secondary
       students to download through the Internet, and offers onsite training
       by highly regarded instructors. Currently, the Company has expanded its
       business network from Heilongjiang province to Jilin, Liaoning and
       Inner Mongolia provinces. While the Company plans to penetrate into new
       areas, it will continue to explore and increase online market share in
       these four provinces. The Company's online educational resources are
       provided through its website, http://www.edu-chn.com. This website is a
       comprehensive education network platform that utilizes video-on-demand
       technology and houses a large database that includes more than 350,000
       exams and test papers, as well as courseware for secondary and
       elementary schools.

    2. Vocational Training: The Company operates various vocational training
       programs through onsite training at its main center in Harbin and
       online services, as well as through its strategic partnerships with
       professional organizations such as the National Association of Vocation
       Education Society of China (NAVEC). The Company will focus on its
       Heilongjiang-based, self-run vocational education market, which
       includes IT training and other professional training programs.

"We will continue to focus on expanding our online educational product offerings and vocational training services into more provinces of the rapidly developing Northeast region of China, leveraging the nation-wide contest of Beijing New Shifan Education & Technology. We continue to remain committed to our expansion goals in 2010, and will continue to pursue acquisitions and strategic partnerships that improve our outreach efforts and expand our brand nationally. We remain very confident that our marketing and expansion efforts, combined with the strong demand in China's education and vocational training sectors will support continued growth in 2010," said Mr. Xiqun Yu.

Conference Call and Webcast Details

The company will hold a conference call on Wednesday, May 12, 2010 at 10:00 a.m. EDT (7:00 a.m. Pacific Daylight time) to discuss financial results for the first quarter ended March 31, 2010.

To participate in the call, please dial (877) 941-4774, or (480) 629-9764 for international calls, approximately 10 minutes prior to the scheduled start time. Interested parties may also listen via a live Internet webcast, which can be found at the Company's website at http://www.chinaeducationalliance.com , or alternately at http://ViaVid.net .

A replay of the call will be available for two weeks from 1:00 p.m. EDT on May 12, 2010, until 11:59 p.m. EDT on May 26, 2010. The number for the replay is (800) 406-7325. The passcode for the replay is 4299854. In addition, a recording of the call will be available via the company's website at http://www.chinaeducationalliance.com for one year .

About China Education Alliance, Inc.

China Education Alliance, Inc. ( http://www.chinaeducationalliance.com ) is a fast-growing, leading, China-based company offering high-quality education resources and services to students ages 6 to 18 and adults (university students and professionals) ages 18 and over. For students ages 6 to 18, China Education Alliance offers supplemental, online exam-oriented training materials and onsite, exam-oriented training and tutoring services. The company provides online, downloadable famous-teacher resources and onsite, personalized instruction. All resources and tutoring services are provided by famous teachers within mainland China. The purpose of online exam-orientated resources and onsite tutoring is to help Chinese students (ages 6 to 18) pass the two most important and highly competitive exams in their educational career: the senior high school entrance and college entrance exams. For graduates and professionals age 18 and over, China Education Alliance provides vocational training including IT and several professional training programs.

Safe Harbor Statement

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Certain statements in this press release, constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements include, without limitation, statements regarding our ability to prepare the company for growth, the Company's planned expansion in 2010 and predictions and guidance relating to the Company's future financial performance. We have based these forward- looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs and are not a guarantee of future performance but they involve risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, which may include, but are not limited to, such factors as unanticipated changes in product demand especially in the education industry, pricing and demand trends for the Company's products, changes to government regulations, risk associated with operation of the Company's new facilities, risk associated with large scale implementation of the company's business plan, the ability to attract new customers, ability to increase its product's applications, cost of raw materials, downturns in the Chinese economy, the adoption by consumers of its new game business, the unproven advertising model that is dependent on attracting a large game user base, and other information detailed from time to time in the Company's filings and future filings with the United States Securities and Exchange Commission. Investors are urged to consider these factors carefully in evaluating the forward-looking statements herein and are cautioned not to place undue reliance on such forward-looking statements, which are qualified in their entirety by this cautionary statement. The forward-looking statements made herein speak only as of the date of this press release, readers are cautioned not to place undue reliance on any of them and the Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

               China Education Alliance, Inc. and Subsidiaries
                         Consolidated Balance Sheets

                                         March 31,              December 31,
                                            2010                    2009
                                        (Unaudited)               (Audited)
                         ASSETS
    Current Assets
        Cash and cash equivalents        $68,566,927             $65,035,332
        Accounts receivable                  992,539               1,274,727
        Prepaid expenses                   2,352,580               2,692,310
           Total current assets           71,912,046              69,002,369

    Property and equipment, net            6,338,616               6,589,982
    Intangibles and capitalized
     software, net                         1,492,278                 737,761
    Advance on acquisition                   932,000                 932,000
    Long-term investment                     339,589                 341,686

                                         $81,014,529             $77,603,798

          LIABILITIES AND STOCKHOLDERS' EQUITY

    Current Liabilities
        Accounts payable and accrued
         expenses                           $840,419              $1,255,991
        Deferred revenues                    870,051               1,008,884
           Total current liabilities       1,710,470               2,264,875

    Stockholders' Equity
        Preferred stock ($0.001 par value,
         20,000,000 shares authorized,
         0 and 4,502,142 issued and
         outstanding, respectively,
         aggregate liquidation preference
         of 0 and $1,665,793, respectively)       --               1,867,644
        Common stock ($0.001 par value,
         150,000,000 shares authorized,
         31,654,581 and 30,040,954 issued
         and outstanding, respectively)       31,655                  30,041

        Additional paid-in capital        40,513,924              38,231,623
        Statutory reserve                  3,016,143               3,016,143
        Accumulated other
         comprehensive income              2,813,652               2,886,087
        Retained earnings                 33,707,559              30,044,687
           Stockholders' equity -
            China Education
            Alliance, Inc. and
            Subsidiaries                  80,082,933              76,076,225
        Noncontrolling interests in
         subsidiaries                       (778,874)               (737,302)
           Total stockholders'
            equity                        79,304,059              75,338,923

                                         $81,014,529             $77,603,798



               China Education Alliance, Inc. and Subsidiaries
                    Consolidated Statements of Operations
                                 (Unaudited)

                                                       March 31,
                                                2010                 2009
    Revenues
      Online education revenues              $5,231,063           $4,829,488
      Training center revenues                2,857,197            2,547,099
      Other Revenues                            529,474              827,492
              Total revenue                   8,617,734            8,204,079

    Cost of Goods Sold
      Online education costs                  1,113,558            1,199,107
      Training center costs                     631,969              864,650
      Other costs                                40,777               55,139
              Total cost of goods sold        1,786,304            2,118,896

    Gross Profit
      Online education gross profit           4,117,505            3,630,381
      Training center gross profit            2,225,228            1,682,449
      Other gross profit                        488,697              772,353
              Total gross profit              6,831,430            6,085,183

    Operating Expenses
      Selling expenses                        2,240,954            2,210,688
      Administrative                            454,193              254,751
      Depreciation and amortization             232,811              245,453
              Total operating expenses        2,927,958            2,710,892

    Other Income (Expense)
      Other income                               18,893                   --
      Interest income                            46,693               22,756
      Investment loss                            (1,530)                (411)
              Total other income                 64,056               22,345

    Net Income Before Provision for
     Income Tax                               3,967,528            3,396,636
      Provision for Income Taxes                343,179              167,155

    Net Income                                3,624,349            3,229,481
      Net loss attributable to the
       noncontrolling interests                 (38,523)             (49,326)
    Net Income - attributable to China
     Education Alliance, Inc. and
     Subsidiaries                            $3,662,872           $3,278,807

    Basic Earnings Per Share                      $0.12                $0.15

    Diluted Earnings Per Share                    $0.12                $0.13

    Basic Weighted Average Shares
     Outstanding                             31,323,734           21,892,631
    Diluted Weighted Average Shares
     Outstanding                             31,389,803           24,425,179

    The Components of Other Comprehensive
     Income
      Net income                             $3,662,872           $3,278,807
      Foreign currency translation
       adjustment                               (72,435)             (38,084)

    Comprehensive Income                     $3,590,437           $3,240,723



               China Education Alliance, Inc. and Subsidiaries
                    Consolidated Statements of Cash Flows

                                               Three Months Ended March 31,
                                                  2010               2009
    Cash flows from operating activities
      Net Income                               $3,662,872         $3,278,807
      Adjustments to reconcile net
      income to net cash provided by
        Operating activities
            Depreciation and amortization         447,516            287,338
            Stock based compensation               78,865              1,518
            Loss on equity investment               2,097                411
            Loss attributable to the
             Noncontrolling interests             (38,523)           (49,326)
      Net change in assets and liabilities
         Account receivables                      282,188           (862,796)
         Prepaid expenses and other               339,730          1,088,961
         Advances to related parties                   --            162,894
         Accounts payable and accrued
          liabilities                            (415,572)           121,739
         Deferred revenue                        (138,833)           (85,191)
    Net cash provided by operating
     activities                                 4,220,340          3,944,355

    Cash flows from investing activities
      Purchases of property and equipment         (72,973)            82,584
      Acquisition of intangible asset            (877,694)                --
      Long-term investment                             --            227,964
    Net cash used in investing activities        (950,667)           310,548

    Cash flows from financing activities
      Warrants exercised                          298,749                 --
      Options exercised                            38,657                 --
    Net cash provided by financing
     activities                                   337,406                 --

    Effect of exchange rate                       (75,484)           (38,084)

    Net increase in cash                        3,531,595          4,216,819

    Cash and cash equivalents at
     beginning of year                         65,035,332         23,418,098

    Cash and cash equivalents at
     end of year                              $68,566,927        $27,634,917

    Supplemental disclosure of cash
     flow information
      Taxes paid                               $1,274,074                 --

    Non-cash investing and financing
     activities
      Conversion of preferred stock
       to common                               $1,867,644                 --


This information is intended to be reviewed in conjunction with the Company's filings with the Securities and Exchange Commission.

    For more information, please contact:

    At the Company:
     Zack Pan, CFO
     China Education Alliance, Inc.
     Tel:   +1-405-315-9987
     Email: [email protected]

    Investor Relations:
     RedChip Companies, Inc.
     Jon Cunningham
     Tel:   +1-800-733-2447 x107
     Email: [email protected]
     Web:   http://www.RedChip.com

SOURCE China Education Alliance, Inc.

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