Cinch™ Door Seal -- A Faster Way To Help Lower Your Energy Bill

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Nov 08, 2012, 09:00 ET from M-D Building Products

OKLAHOMA CITY, Nov. 8, 2012 /PRNewswire/ -- M‑D Building Products — the No. 1 weatherization company in the United States — introduces Cinch™ Door Seal. It'll help lower your energy bill by keeping drafts out of your home.

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Cinch literally seals your doors from the elements and it's designed to replace the old, worn out foam weatherstripping around your door.

The do-it-yourself product is available in 2,200 home centers and independent hardware stores across the U.S.

Cinch — which is available in white, brown and silver to match or complement the color of your doorframe — is the first aluminum and vinyl door seal made with a special 3M adhesive that dramatically saves you time and effort on installation. It also saves you money on your heating and air conditioning bill.

Seal a Drafty Door for $30

Cinch Door Seal top and sides MSRP: $20. Cinch Door Seal bottom MSRP: $10.

Sealing Air Leaks Saves You Money

"Foam weatherstripping on doors wears out within three years," said Sean Mossman, vice president of weatherization for M-D Building Products. "That means heated or air conditioned air is leaking outside. Cinch keeps heated or air conditioned air inside your home, where it belongs — and cash in your wallet — where it belongs."

The U.S. Department of Energy says the typical family spends about $1,080 a year heating and cooling their home. Sealing air leaks — especially around doors and windows — and improving your home's insulation are the fastest and most cost-effective ways to save energy and money. In fact, the government says that sealing and insulating can save you up to $200 a year on your heating and cooling costs.

Money-Saving Weatherization Tips

Check for drafts

It's easy to check for air leaks. On a cold day, run your hand around your doorframes and windows. You'll need weatherstripping if you feel drafts around the inside joints. You'll need caulking if you see cracks or feel drafts around the outside joints.

Install Cinch in less than 15 minutes

Before Cinch came along, weatherizing your door meant rolling self-adhesive foam rubber weatherstripping along the frame or using a drill and screws to install aluminum weatherstripping. That can take hours.

You can install Cinch with 3M Adhesive Technology in 15 minutes or less. All you do is measure, cut, peel and stick Cinch top, sides and bottoms. The adhesive-backed aluminum weatherstripping — which sets in 15 minutes in warm temperatures and 45 minutes in colder temperatures — is designed to stay on your door for decades.

Weatherstrip your windows

Rolled rubber weatherstripping applied to the inner sash — as well as the top and bottom of windows — will create a strong money-saving seal that will last for about three years.

Redo cracked caulking

Replace cracked caulking around windows and doorframes to keep heated or air-conditioned air from escaping. Look for a long-lasting siliconized acrylic caulk that can be painted, resists mold and mildew and forms a weather-tight seal.

Add attic insulation

If you have less than 11 inches of fiberglass insulation or eight inches of blown cellulose (recycled paper) insulation in your attic, you could probably benefit by adding more. This is especially important if you live in colder climates.

About M-D Building Products

Oklahoma City-based M-D Building Products is the No. 1 weatherization company in the United States. The company started in 1920 as Macklanburg Duncan. It invented door and window weatherstripping as well as the caulk gun. It manufactures and sells weatherization products, flooring tools and accessories and digital levels to consumers, builders and contractors across the country. M-D Building Products employs 500 people in Oklahoma City and Gainesville, Ga. Visit for more information.

SOURCE M-D Building Products