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Citizen Watch Co. Releases First Eco-Drive Ladies' Atomic Timekeeping Watch


News provided by

Citizen Watch Company of America, Inc.

Aug 07, 2013, 10:00 ET

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LYNDHURST, N.J., Aug. 7, 2013 /PRNewswire/ -- Citizen Watch Company of America, Inc. (COA) is proud to launch its first ever ladies' timepiece with Atomic Timekeeping Technology. Recognized for its eco-friendly, light-powered watches that never need a battery, CITIZEN is also lauded for its highly advanced watch technology that up until recently was only prominent in men's models.

(Photo: http://photos.prnewswire.com/prnh/20130807/NY59952)

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Citizen Watch Co. of America releases its first ever Atomic Timekeeping watch for women, the World Time A-T. (PRNewsFoto/Citizen Watch Company of America, Inc.) (PRNewsFoto/CITIZEN WATCH COMPANY OF AMERICA)
Citizen Watch Co. of America releases its first ever Atomic Timekeeping watch for women, the World Time A-T. (PRNewsFoto/Citizen Watch Company of America, Inc.) (PRNewsFoto/CITIZEN WATCH COMPANY OF AMERICA)

This watch, aptly named the Ladies' World Time A-T, is perfect for the sophisticated woman on the go who also is an international trendsetter. Radio-controlled in North America, United Kingdom, Europe, Japan and China, the World Time A-T keeps time in 26 time zones and features a perpetual calendar, power reserve indicator, alarm, and is water resistant to 100 meters. The World Time A-T also features dual time; letting the wearer effortlessly switch between the primary and secondary time zone with ease, making it the perfect timepiece for the stylish world traveler.

These fashionable timepieces come in either a bracelet or leather strap version, with bright color pops accented on the dial and some also feature mother-of-pearl dials.

Jeffrey Cohen, President of Citizen Watch Company of America, Inc. remarked, "We are thrilled to introduce our first ladies' timepiece with Atomic Timekeeping. This collection is a stylish accessory for the fashionable woman who travels the globe."

CITIZEN holds the leading position in the mid-priced watch market in the United States, setting itself apart from its competitors with its ecologically friendly Eco-Drive technology.  Utilizing the power of light, Citizen Eco-Drive technology converts light into stored energy to power a watch for at least six months, even in the dark.  Fueled by light. Any light. A watch that never needs a battery. 

Citizen Eco-Drive watches are available nationwide in fine jewelry and department stores. For further information, please visit www.citizenwatch.com.

SOURCE Citizen Watch Company of America, Inc.

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