ClickBank Makes it Easier for "Everyday Experts" to Turn Their Know-How Into a Small Business

New ClickBank Powered Platform enables virtually anyone to build an online business around their knowledge, passions, hobbies and work experiences - with little or no technical skill required.

Feb 19, 2013, 09:15 ET from ClickBank

BOISE, Idaho, Feb. 19, 2013 /PRNewswire/ -- ClickBank has once again turned the traditional publishing industry on its head by empowering non-fiction authors and "how-to" content creators. Today they announced the new ClickBank Powered Platform as well as a suite of resources for starting, growing and optimizing online information businesses. These resources are designed to give everyday experts the ability to turn their knowledge into a small business and earn more from their efforts.

Sam Rodman, one of ClickBank's long-time clients weighs in, "I built a successful office cleaning business and realized that I could fund my retirement by teaching others how to start and build a business like mine. I've been selling my products on ClickBank for over 11 years, but getting started was tough. Being new to selling online, I had to overcome many technical hurdles before ever making my first sale. The new ClickBank Powered Platform removes all of those hurdles and is exactIy what new infopreneurs need. It walks you through the process step-by-step so you can get your business up and running fast. I wish it had been around when I was starting out."

Founded in 1998, ClickBank has long been the go-to platform for everyday experts to reach customers and monetize their knowledge online. Thousands of these information entrepreneurs (infopreneurs) have turned to ClickBank to sell their expertise. Collectively, they've built a portfolio of over 60,000 products across thousands of niches that teach others a spectrum of skills—from decorating cakes or making your own wine to starting your own catering business or building a chicken coop.

But being an infopreneur and building an online information business can often mean significant guesswork on how to develop products, reach and retain customers, increase conversions and grow your business. Additionally, it can require significant technical knowledge and resources to build and host an effective website and integrate technologies to deliver digital products, manage transactions and keep in touch with prospects and customers.

Late last year, ClickBank set out to lower these barriers to entry and make the information business model accessible to even more infopreneurs. With 15 years of empirical data, ClickBank likely has more insight into building profitable information businesses than any other company. The company used this data to reveal the most effective strategies and tactics and developed a blueprint for infopreneurs to follow that will give them the greatest chance of success. 

The ClickBank Powered Platform is a turnkey web-based toolset built around that blueprint. This innovative all-in-one solution is designed to help infopreneurs create, grow, optimize and run their information businesses. With this new subscription-based offering, infopreneurs will no longer have to cobble together several other tools just to begin selling their products through ClickBank. Hosting, web page development, email management, product delivery and secure/member pages are packaged together in a single easy-to-use solution.

Together with the new ClickBank Powered Platform, ClickBank rolled out a new website, knowledge base and rich training materials designed to educate everyday experts about the infopreneurial business model and to give them the confidence and resources necessary to take the first step.

With the introduction of this suite of resources, ClickBank has made starting an online information business easier than ever. Never before has there been such a clear path to success, and never before has such a suite of resources been available to support it. For anyone who has ever considered starting their own online business, there's never been a better time.

About ClickBank
Since ClickBank was founded in 1998, they've helped tens of thousands of people gain more financial control and freedom by turning their knowledge, passions, hobbies and work experiences into an additional source of ongoing income. While traditional publishers focus on one-time book sales, ClickBank leverages a far more effective business model for monetizing information—one that enables repeat sales over time, across the broadest range of content delivery options and form-factors available today. ClickBank's business model isn't just changing the publishing industry — it's helping thousands of people become successful infopreneurs.

What Clients Have to Say
"By making my training techniques available to others, I've helped hundreds of people improve their game AND paid off my student loans." Damin Altizer, Clutch Shooting

"Throughout my teaching career I created many educational games to help children learn, and saw an opportunity to share them with others outside of my classroom. Now, not only do I help children all over the world realize that math can be fun, but I have achieved a dream of mine – working from home." Teresa Evans, Making Math More Fun

"I volunteer as a youth football coach for fun, but when other coaches started asking for tips I saw an opportunity. Now my side business allows me to buy supplies for the teams I coach." Eric Saunders, Youth Football Handbook

"As a speech-language pathologist, I wanted my information and techniques to continue to be available to others when I retire. Not only have I accomplished that goal, but my online business has helped me support my family during the recession and will continue to in the future." Mary Lou Johnson, Help Your Child Speak

SOURCE ClickBank