Cloud Veterans Join Cloud Cruiser's Executive Staff

Cloud Financial Management pioneer pairs product vision with strategic leadership roles to accelerate market opportunities

Jun 18, 2013, 07:00 ET from Cloud Cruiser

SILICON VALLEY, Calif., June 18, 2013 /PRNewswire/ -- Cloud financial management leader, Cloud Cruiser, today announced the addition of two key executives to their staff of industry veterans.  Steve Elston joins Cloud Cruiser as VP of Worldwide Sales and Fraser McKay as VP of Products.  Both additions demonstrate a strong commitment to pioneer the cloud financial management sector, a market that is experiencing tremendous growth as more and more enterprises and IT service providers transition to cloud-based, hybrid IT models.

Steve Elston joins as VP of Worldwide Sales bringing a 26 year history of success in acquiring customers, driving revenue growth, and achieving operational leadership in the technology industry.  Prior to joining Cloud Cruiser, Steve served as VP of Worldwide Sales at CloudShield, a cyber-security solution provider that was acquired by SAIC in 2010. Prior to CloudShield, Steve was VP of Worldwide Sales at Packet Motion, an internal network security equipment manufacturer that was bought by VMware in 2011. Previously, Steve was an early executive at cloud innovator Digital Island.

"Steve has a proven track record of success in both Global 2000 Enterprise and Service Provider markets," says Dave Zabrowski, Founder and CEO of Cloud Cruiser.  "His passion for building top caliber sales teams and rich partner ecosystems is going to be transformational, enabling Cloud Cruiser to drive greater revenue growth and establish our leadership in cloud financial management."

Fraser McKay also joins Cloud Cruiser to lead the company's product strategy as VP of Products.  Fraser comes to Cloud Cruiser from Apptio where he led product management and pioneered Apptio's Technology Business Management solutions for CIOs.  Prior to Apptio, Fraser served as head of BI strategy for the Microsoft Dynamics ERP group, where he was responsible for the strategic direction of their corporate performance management solutions.

"Fraser is widely considered an industry expert in developing financial management solutions for the enterprise IT market," states Zabrowski.  "With deep domain experience in both IT financial management and Business Intelligence, Fraser is uniquely qualified to drive innovations in our product that enable enterprises and service providers to run more efficient and profitable cloud businesses."

Steve and Fraser come with well-rounded leadership backgrounds in early-stage, fast growing technology companies like Cloud Cruiser.  Their experiences are well-matched for Cloud Cruiser as the company expands globally with the recent opening of their Silicon Valley and EMEA offices, the addition of new channel partners, and an expanding technology partner ecosystem which includes HP, Cisco, Microsoft, VMware, Amazon, and OpenStack.

"Cloud Cruiser is the clear leader in the emerging market of cloud financial management," states Steve Elston.  "The company has a world class product that delivers critical business value, deep technical partnerships with the leaders in cloud, and an exceptional team of domain experts.  I look forward to building out the product strategy and customer network to take Cloud Cruiser to the next level."

In other company news, Cloud Cruiser has recently unveiled its new website and brand refresh, both designed to reflect the company's mission to 'transform the business of cloud.'  To learn more about cloud financial management, visit

About Cloud Cruiser
Cloud Cruiser offers an innovative cloud financial management solution that was built from the ground up for the cloud economy. It maximizes freedom of choice for our customers as they transition to the cloud, by providing dynamic financial intelligence across heterogeneous IT environments. Our solution is used by finance and IT professionals within enterprises and cloud service providers for achieving the low cost promise of the cloud and maximizing profitability. Cloud Cruiser investors include ONSET Ventures and Wavepoint Ventures.

The Cloud Cruiser logo, product names and logos and combinations thereof, are trademarks of Cloud Cruiser, Inc. All other names are for informational purposes and may be trademarks of their respective owners.

SOURCE Cloud Cruiser