CNH Industrial named as one of Brazil's 100 most innovative companies

Valor Economico, one of Brazil's leading financial newspapers, issued its list of the country's 100 most innovative companies. CNH Industrial made the top five in the Capital Assets category and placed 30 out of 100 in the general ranking. This achievement confirms the Company's leadership in the field of new technologies, as it continues to pioneer projects across all of its operational segments.

Jul 31, 2015, 07:36 ET from CNH Industrial N.V.

LONDON, July 31, 2015 /PRNewswire/ -- CNH Industrial N.V. (NYSE: CNHI / MI: CNHI) has been included in the prestigious annual ranking of Brazil's 100 most innovative companies. The list is compiled by prominent financial publication Valor Economico. The Company came in 30th and ranked in the top five in the Capital Assets category, a sector that is seen to be among those investing the most in the country.

All companies considered for ranking account for revenues that exceed R$750 million Brazilian Real (around $230 million USD). They were judged according to four main criteria: intention to innovate, effort to innovate, obtained results and market assessment. The companies that made the final cut were all found to have generated the most value through new products, processes, business models and services.

"True innovation meets customer expectations. To that end, CNH Industrial has six Research and Development centres and over 400 dedicated engineers in Latin America. We work every day to further improve our equipment, and we are always seeking to innovate, increase productivity, and optimise costs," commented Carlos Visconti, Product Research and Development Manager for Latin America, at the awards event held in Sao Paulo.

CNH Industrial is proud to be included amongst this group of forward-thinking corporations. This achievement stands as a testimony to its commitment to excellence in innovation and the success of its investment in Brazil. The Company takes an in-depth approach to innovation which includes the on-going study of current market situations, the identifying of trends, strong customer relationships, and dialogue with its partners and suppliers.

CNH Industrial actively engages with a number of academic institutions and associations in Brazil to promote further research. These partnerships have been fundamental in the launch of new products. A new eucalyptus harvester, based on a New Holland Agriculture forage harvester, that can reduce harvesting costs by up to 50%, was the result of the partnership with the Estadual Paulista (UNESP). This partnership also enabled further advances for the industry-leading Case IH coffee harvester.

Furthermore, CNH Industrial, in partnership with the Centre for Sugarcane Technology, has developed a large square baler which can bale sugarcane stover. These bales are subsequently used to generate power or second-generation ethanol production. CNH Industrial and Iveco are also studying new technologies for the bus segment with the Universidade Federal of Minas Gerais (UFMG).

Although innovation is an important part of the Company's work, the primary objective of CNH Industrial's 12 brands is to provide their customers with efficient, sustainable, long-lasting, and viable equipment.

CNH Industrial N.V. (NYSE: CNHI /MI: CNHI) is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence. Each of the individual brands belonging to the Company is a major international force in its specific industrial sector: Case IH, New Holland Agriculture and Steyr for tractors and agricultural machinery; Case and New Holland Construction for earth moving equipment; Iveco for commercial vehicles; Iveco Bus and Heuliez Bus for buses and coaches; Iveco Astra for quarry and construction vehicles; Magirus for firefighting vehicles; Iveco Defence Vehicles for defence and civil protection; and FPT Industrial for engines and transmissions. More information can be found on the corporate website:

Media contacts:

Alessia Domanico

Laura Overall

Corporate Communications - Global 

Corporate Communications Manager

CNH Industrial

CNH Industrial

Tel: +44 (0)2077 660 326

Tel. +44 (0)2077 660 338



SOURCE CNH Industrial N.V.