Cold Pressed Juices Market in the US to Grow by USD 171.43 million from 2022 to 2027 | The growth of organized retailing in the US drives the market - Technavio

NEW YORK, Sept. 11, 2023 /PRNewswire/ -- The cold pressed juices market in US size is expected to grow by USD 171.43 million from 2022 to 2027, according to Technavio. In addition, the growth momentum of the market will progress at a CAGR of 6.56% during the forecast period. The growth of organized retailing in the US is driving market growth. In the US, a multitude of organized retail vendors adopt diverse formats, such as hypermarkets, supermarkets, specialty stores, and others to present their businesses. These vendors are also embracing marketing initiatives and strategies to augment their sales performance and engage a broader consumer audience. This approach serves the dual purpose of gathering valuable customer feedback, which, when integrated, can contribute to customer retention efforts. Furthermore, there's a growing consumer preference for beverages that necessitate minimal preparation, a trend that is poised to propel the demand for the cold-pressed juices market in the forecast period. However, factors such as fluctuations in raw material prices of cold pressed juices may impede market growth. Technavio provides a comprehensive report summary describing the market size and forecast along with research methodology. The sample report is available in PDF format 

Key Segment Analysis
The market is segmented by product (Conventional and Organic) and type (Fruit and vegetable blend juices, Fruit juices, and Vegetable juices).

• The market share growth by the conventional segment will be significant during the forecast period. Typically derived from non-organically grown fruits and vegetables, cold-pressed juices in the US market exhibit a conventional and an organic segment. Notably, the demand for the conventional segment surpasses that of organic juices due to their more affordable pricing. These juices undergo preservation using high-pressure processing (HPP) instead of heat. Cold-pressed juices offer several advantages over other juice varieties, including the elimination of bacteria through the cold-pressing method. Factors driving the growth of this market encompass heightened consumer awareness of mineral and antioxidant-rich organic cold-pressed juices, their increased adoption by retailers, and a supportive regulatory landscape. Consequently, these trends are anticipated to fuel market expansion throughout the forecast period.

To know additional highlights and key points on various market segments and their impact in coming years, View PDF Sample Report.

Company Insights 
The cold pressed juices market in US is fragmented, and companies are deploying organic and inorganic growth strategies to compete in the market. The report analyzes the market's competitive landscape and offers information on several market companies, including Cold Pressed Miami, Drink Living Juice, Everpress Juice Inc., Greenstraw, Juice Generation, Kuka Juice LLC, Native Cold Pressed, Nourish Juice Bar, PepsiCo Inc., Perricone Farms, Platinum Goods Corp., Pomona Organic Juices, Raw Fountain Juice Inc., Simplicity Holistic Health, Starbucks Corp., SUJA LIFE LLC, The Coca Cola Co., The Hain Celestial Group Inc., WYSIWYG Juice Co., and Pressed Juicery Inc.

Market Dynamics

Trends

Innovations in juice flavors are a key trend in the market. The heightened awareness among consumers regarding the significance of health and wellness has led to an increased preference for natural and organic choices, exemplified by the surge in demand for cold-pressed juices. This trend prompts customers to opt for inventive blends and flavors, which are made available through omnichannel strategies employed by vendors. This strategic approach not only enhances vendor visibility but also enables them to tap into a broader consumer demographic. Furthermore, cold-pressed juice vendors in the US are diversifying their product offerings to cater to the consumer craving for unique flavors. As an example, Pressed Juicery presents cold-pressed juice shots with a delightfully sweet and spicy flavor profile. These factors are expected to drive the market growth during the forecast period. 

View PDF Sample Report to find additional highlights on the growth strategies adopted by companies and their product offerings.

Related Reports:

The juices market is estimated to grow at a CAGR of 8.55% between 2022 and 2027. The size of the market is forecast to increase by USD 104.21 billion. 

The super fruit juices market share is expected to increase by USD 6.09 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 9.41%.

ToC:

Executive Summary

Market Landscape

Market Sizing

Historic Market Sizes

Five Forces Analysis

Market Segmentation by Product 

Market Segmentation by Type 

Customer Landscape

Geographic Landscape

Drivers, Challenges, & Trends

Company Landscape

Company Analysis

Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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SOURCE Technavio