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Colorado Homes & Lifestyles Launches New Web Site Introducing Enhanced Features For Local Businesses And Homeowners


News provided by

Network Communications, Inc.

Apr 09, 2013, 09:35 ET

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DENVER, April 9, 2013 /PRNewswire/ -- Colorado Homes & Lifestyles, the premier authority on the best in Colorado architecture, interior design and real estate, has launched its newly re-designed site, ColoradoHomesMag.com, to enhance the user experience for both local businesses and homeowners. With a streamlined design, improved search functionality and rich multi-media content, the new ColoradoHomesMag.com makes it easier for consumers to find home design ideas, resources and professionals.

(Logo: http://photos.prnewswire.com/prnh/20130409/NY90740LOGO)

"We are excited to launch the next-generation Colorado Homes & Lifestyles site to connect affluent, engaged homeowners and shoppers with our clients, faster and more easily," said Holly Scott, publisher of Colorado Homes & Lifestyles. "More than ever, we're empowering local and home design professionals to strengthen their online brand presence in the marketplace to attract shoppers, drive increased business, and generate more ways to interact with qualified consumers."

"When a consumer comes to the new ColoradoHomesMag.com for home design ideas, they will find even more relevant content for inspiration, and easy connections to the resources and professionals who can make their dream home happen," adds Colorado Homes & Lifestyles Editor in Chief Mary Abel. For advertisers, the new site offers a stronger web presence, more lead capturing, enhanced traffic from organic and referral search, and increased opportunities to reach prospective customers.

Key site features include:

  • Premier Showcase, a 400-word story highlighting a local business's work. Limited to 24 total profiles with prime placement on the home page and all subsequent landing pages in rotations of six, each Premier Showcase listing features unlimited photos, a250-word company description or story, logo, contact information, website link, "Ask A Question/Get A Quote" functionality, social media connections to Facebook and Twitter accounts, and video upload capability.
  • Design Resources, an online design center and go-to source for visitors searching for products, services and professionals. Featured prominently on the home page and subsequent landing pages, searchable by category or alphabetical listings, the Design Resources features a custom page for every listing that includes 20 photos, a 250-word description, logo, contact information, website link, and "Ask A Question/Get A Quote" functionality.
  • Run-of-Site Digital Display Ads offering exclusivity as one of only 16 advertisers rotating through 4 positions on the site, every landing page, every blog page, every day for one year.
  • Videos custom-produced by Colorado Homes & Lifestyles that are featured on the site and YouTube for one year. Included is social media announcement, two-week promotion on the home page, and video archived at www.ColoradoHomesMag.com.           

For 32 years, Colorado Homes & Lifestyles has been the premier source for the best in Colorado architecture, interior design and real estate, as well as the latest home products, events and word on some of the state's most fascinating people. Through its 8 times yearly full-color glossy magazine, web site, blog and social media channels, Colorado Homes & Lifestyles delivers a monthly audience of over 97,000 affluent homeowners who are actively searching for home design products and services and connects them with advertisers, some of the most respected businesses in the region's marketplace.

About Colorado Homes & Lifestyles
Colorado Homes & Lifestyles is a part of Network Communications, Inc., a leading local media company providing lead generation, advertising and Internet marketing services to the luxury and multi-family segments of the housing industry. The Company's leading brands are Apartment Finder, DigitalSherpa, Unique Homes, New England Home and Atlanta Homes & Lifestyles. The Company's strategy focuses on providing high-quality and measurable marketing solutions to local clients by leveraging its proprietary prospect-focused distribution, social media and online franchises, and content management infrastructure.

SOURCE Network Communications, Inc.

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