Colorescience Launches in New Retail Channel

CARLSBAD, Calif., Oct. 13, 2015 /PRNewswire/ -- Colorescience, a leading luxury brand that fuses suncare, skincare and color, announced its launch on Sephora.com today, further expanding its retail footprint. Partnering with Sephora.com demonstrates the brand's true omni-channel approach and continued dedication to delivering sun protection to all consumers. 

"We're truly excited to make Colorescience products more broadly available," said Colorescience CCO, Josie Juncal. "We are on a mission to improve lives, especially for the next generation, through education on proper sun protection, 365 days a year," added Juncal.

The brand's consistent and dynamic growth has more and more consumers demanding access to the Company's superior and 100% healthy products. Expanding availability will further grow awareness and provide Colorescience the opportunity to educate new consumers on the importance of sun protection and the idea that they don't have to sacrifice health for lasting beauty. As part of the brand's corporate mission to provide sun protection to all consumers, the expansion will be lead with the hero line, Sunforgettable, and a curated selection of other top performing SKU's.

"We are proud to partner with Sephora.com, which is the largest beauty web site in the world.  Their reach offers us the opportunity to take consumer awareness to the next level, as well as spark conversations about sun protection with dermatologists and other physicians who treat the skin, and drive revenue for all our partners," said Colorescience CEO, Mary Fisher." 

Launching with Sephora.com, which will expand online availability beyond current boutique retailers, Lovely Skin, Dermstore and Planet Beauty, is a further testament to the Company's commitment to functioning as a true omni-channel brand that's dedicated to providing best-in-class support to all distribution channels.  As part of the strategic approach, the brand will continue to grow their long-standing relationships within aesthetic medicine. By partnering with physicians, Colorescience aims to ensure this new exposure and availability increases awareness of medical practices and spa partners to drive consumers into practices for their skin care needs.

Colorescience Sunforgettable Mineral Sunscreen Brush, along with a select group of top selling SKU's, including the brand's most recent product launches, Sunforgettable Tint du Soleil SPF 30 and clinically proven brightener, Even Up Clinical Pigment Perfector SPF 50, are now available on Sephora.com.

ABOUT COLORESCIENCE

Pioneers in the fusion of suncare, skincare and color – Colorescience, is the only premium "all-in-one" makeup for women who don't want to compromise health for lasting beauty. Colorescience sets the standard for 100% healthy color cosmetics. Our curated collection of breathable, glowing colors are formulated with exceptional sun protection and skin-nourishing benefits.  We meticulously refine our minerals, pigments and nutrient dense ingredients to include enough natural zinc & titanium dioxide to protect even a baby's face. No compromises, now or ever.

Sunforgettable is a prestige suncare line enriched with superior skincare and exceptional color that blends with one's natural complexion. Our 100% healthy, doctor-approved formulations provide award-winning protection in a cosmetic formula.  Sunforgettable delivers both protection and perfection, ensuring the beauty of your skin today and tomorrow

Colorescience is available through a network of licensed physicians, luxury spas, colorescience.com, high-end online beauty retailers and most recently launched, Sephora.com.

ABOUT SEPHORA

Sephora is a leader in global beauty retail, teaching and inspiring clients to play in a world of beauty. Sephora has earned its reputation with its expertise, innovation, and entrepreneurial spirit, and has been changing the face of prestige cosmetics since its debut in Paris in the early 1970's. A year after its acquisition by luxury group LVMH Moët Hennessy Louis Vuitton in 1997, Sephora expanded its empire to North America with a revolutionary store model that broke down the department store counter. Now with more than 360 stores in the Americas—including US, Canada, Mexico, and Brazil—plus 500 inside JCPenney, Sephora has become a leading international beauty destination with over 2,000 locations in 31 countries, plus an award-winning website and an intuitive mobile app. Clients have the opportunity to play with 14,000 products from 200 carefully curated brands, featuring indie darlings, emerging favorites, trusted classics, and Sephora's private label, SEPHORA COLLECTION. In store, the client receives personalized recommendations from the IQ system, and at the Beauty Studio she explores her look with makeovers, complimentary classes, hands-on events, and one-on-one consultations. Online she interacts with an inclusive beauty community on the award-winning Beauty Board, interactive Beauty Talk, and The Sephora Glossy blog. And as one of Sephora's 17 million Beauty Insiders, she feeds her beauty addiction with unique rewards and experiences. Sephora offers endless ways to explore beauty. For the latest, visit sephora.com 

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SOURCE Colorescience

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http://colorescience.com