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Cool Off This Summer with New Delicious Frozen Treats

Celebrate National Ice Cream Month with Breyers(R), Klondike(R) and Popsicle(R)


News provided by

Unilever Ice Cream

Jul 01, 2010, 09:00 ET

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ENGLEWOOD CLIFFS, N.J., July 1 /PRNewswire/ -- The sun is shining, summer is in full swing and National Ice Cream Month has officially arrived. Whether preparing for a backyard barbecue, pool party or impromptu gathering, ice cream fans can count on the new 2010 offerings from Breyers®, Klondike® and Popsicle® to please the hungry masses.

Experience Pure Joy with Breyers®

This summer, Breyers® is sharing the pure joy of ice cream by expanding its Smooth & Dreamy™ ice cream line with the introduction of new ice cream bars and sandwiches and two new varieties of the All Natural 1/2 Fat packaged ice cream. Now ice cream fans can take their Breyers® on-the-go with Smooth & Dreamy™ ice cream bars and sandwiches. These six deliciously indulgent desserts have 120 to 160 calories and 4 to 6 grams per serving, are all made with rich, extra creamy light ice cream and contain no artificial colors or flavors. Breyers® Smooth & Dreamy™ frozen novelties are available in grocery stores nationwide for the suggested retail price of $4.29.

Breyers® Smooth & Dreamy™ bar and sandwich varieties include:

  • Breyers® Smooth & Dreamy™ Triple Chocolate Chip bars
  • Breyers® Smooth & Dreamy™ Chocolate Covered Strawberry bars
  • Breyers® Smooth & Dreamy™ Vanilla Caramel Chip bars
  • Breyers® Smooth & Dreamy™ Vanilla Fudge Brownie sandwiches
  • Breyers® Smooth & Dreamy™ Chocolate Caramel Brownie sandwiches
  • Breyers® Smooth & Dreamy™ Chocolate Chip Cookie Dough sandwiches

In addition to these new treats, Breyers® has also introduced two new varieties of its Smooth & Dreamy™ All Natural 1/2 Fat packaged ice cream: Dark Chocolate Velvet and Coffee Fudge Brownie. The 13 indulgent varieties of this line are so velvety and delicious, ice cream fans will be surprised it has half the fat and at least 20 percent fewer calories than regular ice cream. Breyers® packaged ice cream is available nationwide for the suggested retail price of $5.49-$5.99.

Look to Klondike® for Variety

For more varieties of ice cream sandwiches from Unilever Ice Cream, check out the delicious line from Klondike®. Expanding on its Classic Vanilla sandwich, Klondike® is introducing three delicious varieties including Peanut Butter Chocolate, OREO®, and Mrs. Fields® ice cream sandwiches.

Klondike® also has 10 varieties of the stickless bars, including non-Original flavors like Krunch™, Dark Chocolate, Double Chocolate and Caramel Pretzel.

The stickless bars are available in 6-packs and the sandwiches are available in 4-packs, all for the suggested retail price of $4.29.

Anything's Possible with Popsicle®

If ice cream fans are looking for something fruity and delicious this summer, Popsicle® has new treats available, plus some news from Dora the Explorer™.

The new, colorful Popsicle® Jolly Rancher™ ice pops are bursting with bold, fruity flavors. These innovative treats feature four flavors in each pop and are made from the outside in.

  • At 45 calories, each serving (one pop) is made with 10% fruit juice, is fat free, and provides 10 percent of the daily value for vitamin C.
  • Each pop features four flavors: Blue Raspberry, Cherry, Grape and Sour Apple.
  • This 20-pack is available in grocery stores nationwide for the suggested retail price of $3.99.

In celebration of Dora's 10th anniversary, Popsicle® Dora the Explorer™ pops have transitioned to the Slow Melt line this summer. With a touch of gelatin, these ice pops stay frozen for longer than regular Popsicle® pops which means less mess for moms and longer lasting fun for kids.

  • Each serving (two ice pops) is 60 calories, offers 10% fruit juice, is fat free and provides 100% of the daily value for vitamin C.
  • Each pop is made with natural colors and flavors.
  • Information on the package is now featured in both English and Spanish.
  • A 20-pack includes Grape, Watermelon, Berry and Orange varieties and is available in grocery stores nationwide for the suggested retail price of $3.99.

For more information on Breyers®, Klondike® and Popsicle® products, visit:

  • www.Breyers.com
  • www.KlondikeBar.com
  • www.Popsicle.com

To follow Breyers®, Klondike® and Popsicle® on Twitter, visit:

  • www.Twitter.com/Breyers
  • www.Twitter.com/The_KlondikeBar
  • www.Twitter.com/Popsicle

To connect with Breyers® and Klondike® on Facebook, visit:

  • www.Facebook.com/Breyers
  • www.Facebook.com/Klondike

About Unilever North America

Unilever works to create a better future every day. We help people feel good, look good and get more out of life with brands and services that are good for them and good for others. Each day, around the world, we serve over two billion consumers. In the United States, Canada and the Greater Caribbean (Trinidad & Tobago, Dominican Republic, Puerto Rico) the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry's, Bertolli, Blue Band, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Klondike, Knorr, Lipton, Omo, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Suave, Sunsilk and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating nearly $10 billion in sales in 2009. For more information, visit www.unileverusa.com, www.unilever.ca, or www.unilevercaribbean.com.

Media Contact:

Stephanie Bottoms


GolinHarris


312.729.4342


[email protected]




Vanessa Mason


GolinHarris


312.729.4337


[email protected]

SOURCE Unilever Ice Cream

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