DENVER, June 14, 2013 /PRNewswire/ -- When it comes to shopping for the latest trends online, using a laptop or desktop computer is quickly going out of style. ShopAtHome.com, the largest coupon and Cash Back search engine used by more than 19 million consumers each month, reports a 83 percent year-over-year increase of shoppers using mobile devices for May 2013. Sales statistics indicate that the tablet is increasingly becoming one of the most popular online shopping tools with an 80 percent increase in purchases made via iPads alone for the same time period.
ShopAtHome.com's findings mirror device sales statistics reported by IDC analysts in this recent report. IDC's analysts noted that the smart connected device market expansion in 2012 was "largely driven" by 78.4 percent year-over-year growth in tablet shipments — more than 128 million units. Analysts expect tablet shipments to surpass desktop PCs in 2013, and portable PCs in 2014.
Catering to the online shopping needs of the millions of tablet users, ShopAtHome.com has released an update to its tablet app for iOS and Android. The new app provides a personalized shopping and savings experience based on a consumer's previous behavior, making it the most advanced tablet app from a savings site currently on the market.
"The new app learns a consumer's habits and interests. Once a user has shopped at an online retailer or given the store a high rating, the app will push notifications of sales, coupons and cash back deals from these preferred stores," said Michael Pace, head of mobile product for ShopAtHome.com. "This ensures that a consumer never misses out on a great deal from a store they frequent."
While many retailers are working to catch up with the mobile shopping behaviors of consumers, ShopAtHome.com is paving the way by offering its loyal customer base a tool to help them easily navigate the online shopping universe through a tablet-specific app that is designed to deliver the greatest savings possible.
"Our consumers know how to seek out the best deals and can earn significant cash back through the ShopAtHome.com platform," said Lesley Kennedy, ShopAtHome.com senior managing editor. "This new app enhances their shopping experience by flagging personalized deals, which also helps our customers save time by eliminating the needs to scour the internet for deals on the items they want from the stores they love."
Founded in 1986 by husband-and-wife team Marc and Claudia Braunstein, ShopAtHome.com is the web's largest provider of online coupons, Cash Back rewards and printable grocery and restaurant coupons. The only destination integrating the best discounts from coupons, deals and Cash Back, the site has evolved from its early roots as the 'Catalog of Catalogs'. Throughout this transformation, the company has kept the same goal – helping improve the shopping experience for millions of shoppers. As a true coupon powerhouse, ShopAtHome.com aims to provide the most savings to consumers whether they're shopping at the grocery store or at their favorite online retailer. For more information visit www.ShopAtHome.com.